400: Andrew Winston: Saving The Planet One Polar Bear At A Time
Welcome to the Steve Jobs based Join Up Dots Free Podcast Interview with Andrew Winston.
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Todays guest joining us on the Join Up Dots free podcast interview, is a globally recognized expert on how companies can navigate and profit from humanity’s biggest challenges.
What this means, is instead of going to work, and then coming home and focusing our efforts on being “green” and arranging our household activities on being green and protecting the planet, he says “why don’t we do it all the time?”
Why can companies do the same as we do personally, and focus their efforts on operating in a green way too.
His views on strategy have been sought after by many of the world’s leading companies, including Boeing, HP, J&J, Kimberly-Clark, PepsiCo, PwC, and Unilever.
His first book, Green to Gold, was the topselling green business title of the last decade and was included in many all-time lists of 30 books that every manager should own.
He is an author, Ted talk veteran, businessman and of course recognised expert across the world on this subject.
So where did this realisation that companies can actually find a way to profit from being green, and the excesses of the past are not the way to go forward with an increasing profit sheet?
And does he find his message, is getting easy to pass on nowadays, or is it still an up hill path that he is walking?
Well let’s bring onto the show to start joining up dots, as we discuss the words of Steve Jobs in todays free podcast, with the one and only Andrew Winston
During the show we discussed such weighty topics with Andrew Winston such as:
How he remembers the first step that he took on his path was back in 2001, and how he spent a few weeks trying to find a passion about something that he was passionate about (that he hadn’t done before.) He knew he didn’t want to repeat the cycle he was on.
How it took five years for him to write his first book, which turned out to hugely different period of time from his wildly inaccurate original estimate of one year.
How it is so difficult to balance work and life balance, and being focused on the needs of our children and family, when work and passions collide..
How a polar bear in the wrong place is a bad thing, whilst a polar bear in its own habitat must be preserved.