458: Amy Britt: Creating An Ethical PR Empire
Today’s guest joining us on the Join Up Dots podcast is a lady who believes in the possibilities of life and going for it big-time
She is a firm believer that “There is no such thing as impossible and that hurdles are just part of the journey if you really want something. ”
And this lady is someone who not only is willing to leap the hurdles, but also wants these leaps to become devoid of drama and ethical.
She is the Managing Partner of Britt Banter Public Relations based in New York City.
Which is an an award-winning firm with the perfect blend of nerdy and chic, Britt Banter has developed a modern and determined approach to public relations, creating an emotional connection with a heavy emphasis on creative strategy.
Which all sounds very professional and what you would expect a company to say.
But when you also see that they also state “We know business, but we don’t believe in the daily grind and we certainly don’t know what it’s like to have a case of the Mondays.”
This is a lady who has built something truly remarkable.
A company that is growing fast, growing smart, but still retaining the understanding that the business is made by a group of people with human needs.
She seems to me to be the perfect boss.
But has this always been the case?
Has been a different version of herself in the past that felt like most of us that she should wear the daily grind as a badge of honour?
And where does she see the true power of building connections across the globe, with the powerful and influential or with the group finding their way to greatness?
Well lets find out as we bring onto the show to start joining up dots with the one and only Amy Britt.
During the show we discussed such weighty topics with Amy Britt such as:
How she recalls at the age of twelve knowing exactly what she wanted to do in her life whilst hanging on the side of a hot air balloon.
Why there is such a power in knowing that behind every “No” is a resounding “Yes” you just need to be able to find away around the obstacle.
Why you stand a much greater chance of success if you set out with only a plan A (Leave the escape route B to others!)
Why and how she has created a brand that invokes such loyalty from her team and her clients.
You will hear the first ever post Atlantic pod casting pub quiz……who do you think won America or England?