126: Beth Cochran: The PR Queen Shows Us How To Market To The Masses
Welcome to the Steve Jobs based Join Up Dots Podcast Interview with Beth Cochran.
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To get hold of the dream life that we see so many people living, and cant quite believe that we can have ourselves.
When she was 26 she founded a PR and marketing company called Wired PR.
She knew PR, and was good at marketing and content marketing so it was going to be a breeze to take these skills and weave them into a successful business.
However it wasn’t as easy as just playing to her strengths, as the actual running and growing a business threw up challenges day after day, which meant a lot of risk taking, obstacle avoidance, and I guess pure faith was needed time and time again.
And that is what this show is about, showing all our listeners that nobody has the answers when they start.
Nobody knows that things are going to work out.
And nobody ever avoids making mistakes in their life, and for most of us they are huge mistakes.
So how has Beth Cochran managed to slip though this minefield and come out the other end, still looking her glamorous self, pushing her own success to higher levels, and with even more desire to help others?
Well let’s bring onto the show to start joining up dots, as we discuss the words of Steve Jobs with the one and only Beth Cochran
During the show we discussed such weighty topics such as:
How we all get struck by fear and rarely does the fear turn out as big as we imagined!
How no job is truly secure anymore, and we all have the ability to bring security into our lives by grasping hold of our futures!
How the education system is flawed and we should aim to inspire as much as we educate our children!
How we can all be overcome by the size of the competition so we just need to focus on ourselves and do our own things!
How Beth Cochran believes that whenever she follows her heart and takes a risk, then she truly grows and finds herself in a better place!
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