Welcome to the Join Up Dots Podcast with Kathleen Gage
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Introducing Kathleen Gage
Kathleen Gage is today’s guest on the Join Up Dots business coaching podcast.
She has been involved in the online world since before Google was even thought off….yes, hard to believe, but way back in 1994 she was operating as an Internet Sales Advisor.
Teaching early pioneers how to make money from eBooks, products and webinars.
As an early adopter of online marketing, she is considered to be one of the nation’s most passionate speakers in the subject, being at the forefront of its explosion to where we are today.
She is known for cutting through the fluff and helping people leave their sob stories behind, so they can stop focusing on the past and start looking towards the future.
How The Dots Joined Up For Kathleen
She speaks and teaches about what she believes are the core elements of a successful life: accountability, integrity, honesty, and living with passion and hope.
Now don’t for a minute think that this is a story that goes only one way….upwards.
No, this is a story that in classic Join Up Dots style has the light and the dark, the good times and the bad, made from choices in her life that were somewhat erratic to say the best.
In her teens and early twenties she made decisions that took her from a comfortable middle-class upbringing to a life of homelessness and being unemployable.
But she rose above seemingly insurmountable odds to become an award winning business owner, bestselling author, Internet sales and marketing trainer, and award winning keynote speaker.
So why did a middle-class girl decide that she had to take the kind of decisions that some might be classed as risky, when most would take the comfortable route?
And how did she delve into the Internet and be so ahead of the curve and everything that has engulfed us since?
Well let’s find out as we bring onto the show, to start joining up dots, with the one and only Kathleen Gage.
During the show we discussed such weighty topics with Kathleen Gage such as:
Why she believes so passionately that a key to getting everything you want in life is being truly grateful for what you already have in life.
How she doesn’t regret the things that she has done in her life, although she does regret those times that those actions have hurt other peoples.
How everybody can have the life they want if they only want to start working towards the life that they want. It’s as simple as that.
Why you often have to hit absolute rock bottom in your life to truly find your way forward to a life that you deserve.
Why it is so important to outsource the things in your life both personally and professionally in your life as soon as you can afford it.
How To Connect With Kathleen Gage
Or of course you can check out thousands of podcast interviews in our archives here
Full Transcription Of Kathleen Gage Interview
David Ralph [0:00]
Today’s show is brought to you by podcast is mastery.com, the premier online community teaching you to podcast like a pro. Check us out now at podcasters mastery.com.
When we’re young, we have an amazing positive outlook about how great life is going to be. But somewhere along the line we forget to dream and end up settling. Join Up Dots features amazing people who refuse to give up and chose to go after their dreams. This is your blueprint for greatness. So here’s your host live from the back of his garden in the UK. David Ralph.
David Ralph [0:38]
Yes, hello, everybody. It’s David Ralph. It’s Join Up Dots. And this is Episode 326. It’s funny, I’ve been listening to that theme tune for 326 episodes and I have no dancing. Thank God you couldn’t see me but I’ve been all inspired. And why shouldn’t I feel all inspired when I get to have these conversations with these amazing people who are on a journey and some of them are had reached the pinnacles of success. Others are on their own journey and reaching that point. But certainly, today’s lady is somebody who is doing great stuff. And whether it’s at the pinnacle or not we will find out when we speak to her because she is a guest who has been involved in the online world since before Google was even thought of Yeah, hard to believe. But way back in 1994, she was operating as an internet sales advisor teaching early pioneers, how to make money from ebooks, products and webinars. Now as an early adopter of online marketing, she’s considered to be one of the nation’s most passionate speakers in the subject. Being at the forefront of its explosion to where we are today. She’s known for cutting through the fluff and helping people leave their sob stories behind so they can stop focusing on the past and start looking towards the future. She speaks and teaches about what she believes are the core elements of a successful life, accountability, integrity, honesty, and living with passion and hope. Now, don’t for a minute think that this is a story That goes only one way upwards. Now this is a story that in classic Join Up Dots style as the light and the dark but good times and the bad made from choices in her life that were, well, maybe a bit erratic at his best. It had teens and early 20s she made decisions that took her from a comfortable middle class upbringing to a life of homelessness. And being unemployable. She She rose above seemingly insurmountable odds to become an award winning business owner best selling author, internet sales and marketing trainer and award winning keynote speaker. So why did a middle class girl decide that she had to take the kind of decisions that might be classed as risky, when most would take the comfortable route? And how did she delve into the internet and be so ahead of the curve and everything that has engulfed us since Well, let’s find out as we bring onto the show to start joining up dots with the one and only Kathleen Gage. How are you Kathleen?
Kathleen Gage [2:53]
David I am so great and Wow, what a great introduction and you know, it just makes me want to hear myself
David Ralph [3:00]
Well sit back and listen about yourself because it’s gonna be a good story this one, because it is I said in classic Join Up Dots style, but it is when I started doing research, I thought to myself, wow, this is a guest that basically has famed for show this is light and dark, good decisions, bad decisions, crazy decision, but all lead into life’s great tapestry. We aren’t going to delve into that, obviously. But as you sit here now listening to that introduction, does it seem like a journey you’ve been on? Or is it just as most people, it all happens around you?
Kathleen Gage [3:35]
You know, it’s really interesting because sometimes I wake up and I go Is this my life and it is my life and one of the things that I like doing the the conversation and having the conversation we’re having right now, this is a part of what I do. And it used to be that I dreamed about this and now it’s just business as usual. So it’s been an interesting journey and one that In some ways, I feel is somebody else’s life. But then I look and I realised it’s my life. And it’s an amazing, amazing life. And I can’t say always felt that way, David in the dark side of my life, there were times that I thought, why did it end up like this? And looking back now that I’m more mature, that means I’m old. Looking back, it just means that I made some pretty poor choices at certain points. And yet those choices got me to where I’m at today,
David Ralph [4:27]
you have cut through everything, because that is really the theme of the whole show. And we talk about this all the time. All the good thoughts, bad thoughts, or the bad thoughts, the good thoughts? Is it no experience wasted? So we’ve your extra experience, I’m not gonna say you’re old, but with your actual experience, did you now preach that to everyone but no matter what you’re going through in life, it’s just part of you shaping up for the next part.
Kathleen Gage [4:55]
Well, I think that there are times that it’s not really appropriate to say that to somebody is there In the middle of what they’re going through, for example, I have a client who, whose husband actually had it, he had two aneurysms, burst, and she was in the middle of a very, very tragic situation. And at that point in time, people don’t want to hear, oh, someday you’ll look back. And this will be one of the lessons of life and you’re going to grow from it. At that time, all they want to know is that you care about them, and that there are people that are praying for them, and there are people that are there to comfort them. So ultimately, that is what my messages but I have learned through trial and error that there are appropriate times to try to encourage somebody into a level of thinking that, look, this is a part of what your journey is, you’re going to grow from it. There are no mistakes in life, even though at the time we’re going through it, it can be very, very tough. So I would say ultimately, that is my message, but I’ve gotten smart enough to know that it’s not always the right time to share that message,
David Ralph [5:56]
but you could almost put it in an envelope and leave it been three years later she’d read it and go, Kathleen was right. Kathleen was right. Absolutely,
Kathleen Gage [6:04]
absolutely. And it’s really interesting because I actually have done some practices. I go to a spiritual centre and one of the practices we have is, at the end of the year starting a new year we write a letter to ourselves about what we want to accomplish in the coming year. And at the end of that coming year, the letter is actually sent to us and we can see what it is that we wanted to do. Did we do it did we falter from our vision and our direction? So it’s really interesting because the whole idea of putting something in an envelope and then three years later picking it up and saying everything you went through, got you to where you’re at, I think is a phenomenal idea. I think I’m gonna borrow that one David,
David Ralph [6:47]
you bola you bought when I
Kathleen Gage [6:50]
give you credit?
David Ralph [6:51]
Yeah, it’s a big dump on the corner of me. And then I know it’s my trademark. So isn’t it more important vocab Flynn for to write those letters which are basically statements of intent. And instead of them at the end of the year, read them every day because I’ve seen certain guys are really rocking and rolling. And part of their routine every day is that they get up and they sit there and they read this letter that they’ve written to themselves. And Ben bet they’re going ahead with the day, it almost seems the day to move forward is that not the better way of doing it, men leave it to the end of the year.
Kathleen Gage [7:26]
It’s a great practice, it is a great practice because really, what you’re doing is you are setting the intention, you’re getting your mind in the right space, and you’re getting your emotions in the right space. One thing that I do on a daily basis and this is just part of my ritual that works really well is I write a gratitude list and maybe I don’t physically write it on paper, but I go through a process where I look around and I say, Okay, I have a roof over my head. I have food in my refrigerator. I have critters that love me and I love them. I have a life partner that loves me. I you know, it just goes on and on and on and years ago. When I was in a really dark place in my life, I had a mentor, a spiritual mentor who said, you know, you really need to look at your attitude, you need to really focus on what you have to be grateful for. And she was one of those all the things you’ve been through or the lessons in life and yada, yada. And I was like, I don’t have anything to be grateful for at that time. I was living in a little tiny basement apartment. It was a studio apartment, and I said, I just don’t have anything to be grateful for. And she goes, do you have a roof over your head? I said, Yes, I do. But she goes, do you have food in the refrigerator? I said, Yes, I do. But and I went on and on like this, and she said, the only button that you need is the button you sit on. And it was like, Wow, she just cut through the chase. And now I can look back and I can say the more I express what I have to be grateful for, the more I have to be grateful for. So for me, that’s a part of getting my mindset where I needed to be in order to be as productive as possible. And I also do a lot of writing down of what my intentions for my personal and professional life far. And I have whiteboards in my office that are filled with information that allow me to look at it and say, oh, okay, I’ve got to stay on target with this particular plan. So I think the writing down is very beneficial, and not just tucking it away to actually look at it and consciously be aware of it and make choices on a day to day basis of how much I’m going to contribute to the success of that plan.
David Ralph [9:28]
I was having a conversation a little while ago with the chicken soup guy, jack Canfield, and he obviously is doing very, very well for himself. And he was saying exactly the same thing every day without fail. He walks around his house, and he says, I’m grateful for that photo. I’m grateful for the food in the fridge. I’m grateful for that. And he says literally exactly the same words as you’re saying there. Now. It’s a different mindset, isn’t it when you’re listening to these shows, and you are thinking life’s crappy Things rubbish, How the hell can I go around and be grateful for what I’ve got? How do you think somebody can break free from that? Because it it certainly seems a stepping stone to success. And that’s why these guys are kind of clued up on this and they’re sharing their wisdom.
Kathleen Gage [10:15]
Well, David, that’s a great question. And part of it is you have to have the willingness to be willing to change things. Because if you’re not willing, nothing’s going to change. I remember a few years ago, there was a woman on Facebook who was bitching about everything, you know, this is bad, this is bad. This is bad. And people were trying to motivate her to go look at the positive side. And so I chimed in, and I said, Well, you know, there’s a guy that I don’t even know his name, but Nick’s something or other and he has no arms and no legs. And his whole thing is no arms, no legs, no limit. And I said, This guy is just amazing. He’s got an incredible message. And her response was, I’m sick and tired of these people who are trying to tell me if they can do it, I can do it. And I responded back and I said, said, well, it’s obvious that you want to stay in your crap. So just stay there, because nobody’s going to be able to get you out. But you. And so in some cases, people are so attached to their stories, that they’re not willing to look at it differently. And sometimes the greatest gift we can give to another is to basically cut through their stuff and just say, you know, what, if you want to be miserable, stay miserable. And David, actually, that’s what it took for me to start changing my life when I had my mentor who said, it’s your attitude that you need to look at. And I said, you don’t understand I’ve had this happen, this happened, this happened and she goes, No, you don’t understand you have a really bad attitude. And until you change it, nothing in your life will change. So I think that it is important for us to surround ourselves with those people that will call us on our stuff and also those people who raised us up and inspire us to do more with our life than we’ve been doing.
David Ralph [11:54]
So if we take you back in time, Kathleen to the to the younger part of your life, 1995 now I barely remember the internet being around in 1994. And you were involved in it. How did that come about? How were you gonna curve?
Kathleen Gage [12:11]
You know, it’s interesting because actually, I started my business in 1994. And it was shortly thereafter that we were just starting to get glimpses of what was going to be happening online. And I remember when I was doing seminars, and you would ask people at that time, how many of you have an email address out of 100 people, you might have one or two who actually raised their hand. And so it was really just paying attention to what the possibilities were with this whole new medium of getting our message out. And it was right around 1996 97 somewhere in there. Somebody had chatted, I was doing a lot of events in in the Salt Lake market and somebody challenged me to fill a room in a very short period of time. And I had several email addresses by that point because That was one of the first things that I would do when I would meet people is asking if they had an email address. And that was at a point that people didn’t even have that on their business card. And what I found was the power of being able to send a message out by this very archaic way of using AOL. And when you’d have that little voicing, you’ve got mail, you got really excited about that. It’s like, Oh, my gosh, somebody loves me. And now it’s like, you’ve got mail. No, no, no, I don’t want any more mail. But what it was, is I just paid attention to what was happening and how quickly people were getting excited about it. And it just, it was something that I immediately fell in love with. I as a marketer, I realised this was a whole new level of marketing.
David Ralph [13:44]
Did you love the fact that it was new and exciting? Or did you love the fact that you could see the passion and excitement in other people
Kathleen Gage [13:53]
both both. And mostly because it was new and exciting, and because not too many people understood it. And so I emerged myself in it, and I started paying attention to what some other people were doing. And I was looking at the model of what they were doing. And it made perfect sense. It was something that I had very little challenge in understanding the essence. Now as far as technology, I’m not a tech person. I’m very, very Tech Challenge, just a matter of fact, and that’s why I have a team of people who make me look really good. But it was just something that I intuitively knew that it was going to grow beyond anything that we could ever imagine.
David Ralph [14:32]
I have Have you always had that foresight or Was this your moment where you
Kathleen Gage [14:39]
had that foresight because that’s how I ended up on the streets was not being able to think beyond what I could see. And you know, I think it’s something over the years that I’ve developed and a lot of it had to do with paying attention to what people like jack Canfield were doing Tony Robbins was doing and and being willing to invest in my knowledge base And being willing to stretch myself. So no, I’ve not always had that I had it as a child, and then through the choices I made and a lot of those choices where I’d rather be partying than going to work. And I had to give that up many years ago because it really ended me up in a bad place. I’m just one of those people that I don’t know where certain limits are. So the only limit is real black and white. It’s either yes or no. And so with a lot of the changes that I made in my life, a lot of what my my strengths as a child work came back to me.
David Ralph [15:39]
base is fascinating. And it comes up time and time again. And actually, the tagline of the show, we used to phrase it big time, but now we sort of add it to the end is joining up our dots and connecting our past is the best way to build our futures. Looking back at the things that we love as little kids, not the middle ground when we’re teenagers and we’re more interested In you know finding out about the opposite sex and all that kind of stuff, but we all little Kathleen will little David, that’s huge clues at that stage to what we should be doing later in life but for some reason whenever we kind of forget about it so so what kind of things did you love doing as the little Kathleen that we’re talking about?
Kathleen Gage [16:19]
Do you have a miska microphone when you were a little boy? It’s like did you put you know something in your hand and pretend it was a microphone because you know doing a podcast show?
David Ralph [16:28]
Yeah, it’s funny. I actually only and I only started talking about this recently because I totally forgotten about it. But I probably when I was about nine years old, I used to have like a cassette recorder little type thing. And I used to go around doing interview shows. And I used to go around and interview the the banker and the baker and the candlestick maker and proper businesses and how the hell I did is I don’t know, but we were clearing out my mom’s attic and I found these these tapes and I played them and it was my little nine year old voice and it just took me back. And I couldn’t stop smiling because I just realised that actually, this is it. This is what I should be doing. And everything has led back to that point of a nine year old kid with a little tape recorder. So yeah, you’re absolutely right. I did have a little microphone.
Kathleen Gage [17:16]
Well, and you know, it’s interesting. You just you just brought back a memory. I feel like I’m in therapy right now. Thank you, David. You just have fixed all my problems. But quite seriously, when I was when I was younger, I actually had a frog farm RFR Oh, gee farm. My dad helped me put it together and I loved animals as a kid. And I just any animal I could bring home I would bring home and you know, it’s so interesting because I’ve never even shared this. And now as an adult, I rescue animals. We have three horses. We have three dogs, we have a cat, and I make donations to animal rescue organisations. I actually am speaking at some animal conferences, people that are in the animal industry. I’m teaching them how to build their businesses. And as a child, I had such Passion for animals and when at literally I brought a rattlesnake home it was a baby rattlesnake brought it in a brown paper bag. And that’s when my mother said I had to quit bringing reptiles home because anything that was a critter I would bring home. And I also remember that I I really like to connect people together. And I started a newspaper when I was about nine years old, where I was selling Penny ads for my newspaper didn’t get rich off of that, but I would go door to door and ask people do you have anything that you want to sell? Do you have anything you need help with? And I’ll run a little ad and I had a little tiny print press. It was a little rubber print press and that was the start of my marketing if you will
David Ralph [18:41]
be Did you always have hustle muscle then even as a little girl? Were you a hustler?
Kathleen Gage [18:47]
Yes, actually I was until I got on the dark path. Then I kind of my only hustle was to see how quickly I could get off the couch to go to the refrigerator to get another beer. But seriously, as a child. I had A lot of hustle. I loved being involved in organisations where we would set goals and see how quickly we could accomplish those goals. And when I was 12 years old, I was involved in a political organisation where we were raising money for the soldiers in Vietnam. This was during a time that there was a lot of controversy going on, we decided to raise money to send Christmas gifts to the soldiers. We set a goal of $100 for the entire organisation now that’s going back nearly 50 years. And so $100 at that time was a lot of money. And within a couple of days, I personally raised $106, because I was so passionate about what we were doing. So yes, I have been one that has been very passionate and excited about what I have been doing. And yet during that period of my life, where I quit believing in myself, for whatever reasons, I just quit believing in myself. I had no passion, no drive at that time.
David Ralph [19:59]
Do you say at that time for whatever reason, have you dwelled on? What made you do that? Why Why you stopped believing in yourself? You must have done surely.
Kathleen Gage [20:09]
Oh, yeah. Oh, yeah. And and a lot of it was to do with just the choices I made around drugs and alcohol, that they were very bad choices. And I’m just one of those people that I it’s it again, it’s very black and white. For me it is something that I cannot partake in. And it’s been 31 years since I’ve had a drink. And in that 31 years, my life has completely turned around. So if I were to pull myself into believing that that was not true for me, regardless of whether it is or not. And I’ve had people say, well, you’re strong enough you should be able to, you know, control whatever you do, and it’s like no, I’m not going to play with that because God has given me such an incredible life, God universe source. I have an amazing, amazing life and I’m not willing to risk that one choice to lose everything.
David Ralph [21:00]
It seems that you are a passionate lady. If you if you believe in something and you want to do it, you do it big time. If you you know, you want to create a frog farm, which sounds a bit weird to be honest, but you’re, you’re you’re gonna go help a lever and get as many frogs as you possibly can. And I did
Kathleen Gage [21:15]
I have hundreds of frogs, but let me tell you something I’m doing for my 61st birthday, which is coming up in May. I last year for my 60th birthday, I decided to have a three day event and I had quite a few people who showed up for this event and we made an offer and I enrolled people in my year long coaching programme. Well, this year, I thought, What can I do for myself for my 61st birthday, I actually signed up for a full marathon and I hired a coach to work with me to really train me the proper way to train for a marathon and I’m power walking on my 60th birthday in this marathon. And actually it’s a few days before my 61st birthday. And so that’s what Yes, I believe if I’m going to do something, let’s go into it. Let’s have a great time. And it really is About how much fun Can you have at what you’re doing, because the more fun you have, the more passionate you’re going to be.
David Ralph [22:06]
So it’s not a surprise, really. And I’m not going to dwell on the sort of dark side, it’s more about the positive. But it’s not a surprise that you got into it so much fun. Because if you’re looking to really throw your heart into something and have the best time that you possibly can, you know, I was a kid and growing up in London or working in London, when I was sort of younger, we used to be drinking every night and it was literally you know, get through a day to go out and drink in and then the next morning, you wake up and you do it all again. So I look back on it now and I couldn’t function. I just know that I couldn’t function if I was doing it now because I’m a lot older. But at the time it’s it’s kind of is it right or wrong? I think it’s kind of where I think you almost have to go through that period. Oh, yeah.
Kathleen Gage [22:52]
Without a doubt, I have no regrets about the the the experience. I may have some regrets around some of the things that I did that hurt other people because you don’t go through something like that without hurting people in the process. And yet, you can actually make the choices that your life is a living, walking, breathing, active forgiveness to the things that you did, and the people that you may have harmed along the way. But the thing is, is that when you start out with whatever choices you make in life, and it goes south on you, you don’t start out saying, Oh, I you know, I hope I can totally screw this up. I hope that I’m the the, the biggest drunk in the room or whatever it may be the the person that cheats on their spouse the most or whatever it may be. We don’t set out to do that. But it’s moment by moment, day by day, week by week choices that we make that end up being something that maybe we’re not so proud of. And it’s when we realise that and we have an awareness around it, that we can say, okay, from this point forward, I can make choices that will shift that and I can learn from the experiences because I have to tell you with a lot of the stuff I’ve been through in life, it’s made me a better person today. I’m a very good person, I have a lot of integrity, I treat people with kindness, I do what I can to contribute. And had I not gone through that that period in my life, I would not be who I am today. So there’s definitely the connect the dots.
David Ralph [24:24]
But let’s play some words that are really positive words. And they really emphasise everything that I wanted this show to be about finding your passion and really being inspired to go out and grab hold of it. This is Jim Carrey.
Jim Carrey [24:38]
My father could have been a great comedian, but he didn’t believe that that was possible for him. And so he made a conservative choice. Instead, he got a safe job as an accountant. And when I was 12 years old, he was let go from that safe job. And our family had to do whatever we could to survive. I learned many great lessons from my father, not the least of which was that you can fail at what you do. Don’t want, so you might as well take a chance on doing what you love.
David Ralph [25:05]
Now, have you been on both sides of bad? Have you found at things that you you don’t like doing and you’ve now found your thing? Or has it just been a thing that’s found you?
Kathleen Gage [25:16]
I think it’s a combination of the two. And I love that that speech that john, Jim Carrey has done, I’ve listened to the whole commencement speech and it’s, it’s amazing. And I read a blog post recently where this gentleman was saying, he used the F word to say, you know, screw this whole thing about living large and playing big, you know, people need to learn to just be happy with what they have, and they don’t have to strive for more because it makes people feel inadequate. And I totally disagree with that because I think within whatever gifts we’ve been given to play as big as we want to play with those gifts. And so I really believe that whatever you’re going to do, do it with gusto, do it to the best of your ability and A great example is a few years ago, my father was diagnosed with lung, lung and brain cancer. Very shortly thereafter, he passed away. My mom and dad had been married nearly 61 years. They were in love to the day that my dad died. Absolutely. And it was devastating for my mother to live her life without my father, she became very ill. And I made a conscious choice to be one of her caretakers. It wasn’t like one day I said, Oh, I think I’ll be her caretaker. But by the decisions that I made on a daily basis, I was her caretaker and I was very passionate about that. The care that I gave my mother, whether it was to just sit on the couch with her and hold her hand, there was a lot of passion out there was a lot of commitment to making this a good experience for her and comforting her as much as possible. So I think that whatever we choose, choose wisely and choose based on the fact that you don’t want to live in regret because we can make day by day choices that allow us to live regret free and We can make choices that allow us to live in a state of regret day in and day out. And so my choice during that time for a two year period was to be fully present for my mother. And fortunately, I had set my business up in a way that it gave me the freedom to take a lot of time off.
David Ralph [27:17]
Did you think with journeys and success, but the thing that holds so many people back is not the effort, not the commitment to the task, not the dream, not the action. It’s the fact that they don’t quite believe that they’ve got the skills to do it, did you? The people sitting there in the cubicle, who are doing something day in day out, they can’t quite grasp, but they’ve already got that path. They’ve already got it inside them. They’ve got the talent. They built up the skills they’ve been living on this planet for 30 years, whatever. They can do something very, very well. And I was speaking to upload recently and I can’t actually remember his name now but he’s out Chris day. That’s right Chris day. He was saying that every single person has got knowledge in them, which is sellable. They just have to group it up, somehow put it into a book and then you know, sell it on the internet. Did you believe that that is the problem that people don’t quite believe that they have got the knowledge to actually break free from this situation?
Kathleen Gage [28:19]
Absolutely. And I think part of it is they surround themselves with people that help them to reinforce those beliefs because most people are afraid to, to live fully and to go after their dreams. Now there’s a there’s a misunderstanding of what going after our dreams might mean it a lot of people think if you live your life purpose, if you’re doing your life’s work, if you’re doing what you’re passionate about, you’ll never have any obstacles. And there is nothing further from the truth. When we go after what we truly believe in many times we have these great obstacles but we if we surround ourselves with people who will rise, raise us up and help us to believe in ourselves. When we can’t, then we can get to the The other side of it so I think a lot of it has to do with what the media puts out there. What parents have ingrained in us teachers have ingrained in us that oh, you know, play it safe, go out and get the safe job. Just like Jim Carrey said about his dad, get the safe job. Well, the safe job Nowadays, there is no safety in anything other than truly living full out and creating our own safety net by being willing to take risks. And that
David Ralph [29:28]
well for me, that’s the exciting thing that you could create something that is as much pie as work on you know, I’ve got a couple I was doing some research on a couple that’s going to be coming on the show next week. And they were living in San Francisco and by now and I love the beach, they love the beach as one of the key things to it. And they now run a health kind of thing on the beach in Costa Rica. So they literally get up and put their trunks on every single day and they teach people to be It on the beach. And when I was doing the research on this, I thought, wow, this is like amazing. This is like the ultimate dream location built into their ultimate lifestyle income production. But they did it. It wasn’t anybody else. Nobody bought a beach to them, they actually had to go to the beach and create this from scratch. So it’s doable, isn’t it and excites me and excites me.
Kathleen Gage [30:25]
And and it’s also to look at the times that people will say when when you have achieved a certain level of success, they’ll say, Oh, you’re so lucky. I have a sister who’s a fine artist and she is not a starving artist by any stretch of the imagination. She’s very, very successful in what she does. She has worked really hard to get where she’s at. She also works she has a mentoring programme where she’ll bring foster kids into her studio and teach them how to express themselves through art. She’s been doing this on her own dime for four years now and it’s just part of her passion and she recently He did an interview where somebody said, you know, what do you do when people tell you how lucky you are. And she said, luck had very little to do with that she goes, I have worked very, very hard to get where I’m at. I’ve taken risks that other people wouldn’t take. And that’s the thing when we’re living our dream when we’re going, like where I live, I live in a beautiful part of Oregon. I have a small Ranch, we’ve got horses I live across from a beautiful river. We have a handyman that comes to our place all the time to do the upkeep that we don’t want to do. And people go, Oh, you’re so lucky. And it’s like, well, you know, if you could look behind what effort I had to put into getting what I have, and it’s not just me, it’s everybody who has a level of success, where you look at them and all you see is the surface level and you say they’re lucky. Well, what about all the hours they put into it? What about the risks that they took, what about the failures that they’ve had, and so it’s really having the willingness to go deeper in to learning what it took for somebody to achieve their level of success,
David Ralph [32:04]
I said a very trite phrase on a show and I was listening back to one of these shows and I said this and I kind of thought it was a bit stupid, but I believe in it as well. And on the show, I was saying, I’ve never picked up an autobiography and opened it up and it was all blank except for the word. This was easy. It there’s always a journey to it, isn’t it? There’s always some Hollywood a Lister has been slogging around doing rubbishy walk on parts. You know, you look at everyone, the the only person that I remember reading, I think, Blimey, they almost fell into this was Johnny Depp, where he didn’t want to be an actor. And one of his mates was going for a audition. And they said, Oh, do you want to come and he wasn’t doing anything else. And so he went, Oh, okay, I’ll come and he got a job in Nightmare on Elm Street in the first world. And that was like, starting point. And that’s the only one that I’ve ever read. But I thought to myself, wow, that was a lucky break. Everything else is hard work and effort, isn’t it?
Kathleen Gage [33:04]
Absolutely. And and there are some lucky breaks that come along. And the lucky breaks happen when we’re doing the footwork when we’re putting effort into what we want to do. And it could be that maybe we’ve been going out in speaking for years and we’re speaking to small groups, and we’re doing small workshops. And one person in one of the workshops happens to have connections. A great example is Wayne Dyer. For years he sold books out of the trunk of his car for he would travel around and do these just god awful things to you know, the presentations and the interviews and so
David Ralph [33:42]
you know, who is Wayne Dyer?
Kathleen Gage [33:43]
Wayne Dyer, he wrote your erroneous zones and he’s one of the the largest, the most well known spiritual gurus. He writes for Hay House publications, Louise Hay. So he’s very well known in the spiritual space and has done phenomenal for nominal stuff. And yet when he started out many, many years ago, he had to pound the pavement. And then one day, it there was a show Johnny Carson many years ago on TV. And one of the producers from Johnny Carson show heard Wayne Dyer on a an am radio station. Hardly anybody listen to it, he heard this guy. He said, Let’s bring this guy on to the TV programme. And the rest, as they say is history. But it was all that led up to him being on that radio show that got heard by that producer at that moment in time.
David Ralph [34:33]
So so with your platform, power up for profits, because it’s the same kind of thing, I was whizzing down iTunes and I saw it and I thought, Oh, I know that lady. She’s coming on my show. And it’s a point in question, isn’t it? You’re getting noticed, because you’re putting yourself out there you’re doing things where if you’re in the right place, and the right location is going to get noticed. So your power up for profits, how did that come about? And how did that transition from what you were doing previously to What you’re doing now? Or is it just the same? Really?
Kathleen Gage [35:02]
No, that’s a great question, David. And actually, I went through a rebranding probably about two, two and a half years ago. And it was after my mom passed away and I, in many ways, I had lost my mojo, I put so much effort into the care of my mom. And I didn’t realise how devastated I was, you know, on a conscious level, you know that there’s a loss in your heart hurts, but deep in your spirit, you really don’t know how deep that wound goes. And I actually hired a manager and I said, Okay, I need to get my mojo back because I’m just not feeling like putting much effort into my business and things are just not working. So she worked with me on some some strategies. And what we did is we did a whole session around what’s important in life to me, and prior to that I was street smarts, marketing and a lot of my knowledge of how to market and stay safe and get your message out there was all on the streets. I learned it on the street. So it was street smarts, marketing, and when I was working with my my manager She said, what’s one of the most important things to you and I said, a connection with higher power, you know, I have to have a connection with my higher power, that’s very important. And she goes in business, what’s important, I said, for people to own their power, and to make money and to have profits, and out of that can power up for profits. So there’s many different meanings to what power up for profits is. And it can mean a connection to source it can mean really owning your power. But most of all, if you’re in business, it’s about making profits.
David Ralph [36:30]
So so easy is power. Belief is it action is, how does the word power get defined in your vocabulary?
Kathleen Gage [36:39]
Well, there’s many, many different ways of how it gets defined. Actually, the licence plate on my car is p wr up and its power up and it’s a pretty nice car. It’s pretty powerful car. And and it’s always interesting to see how people respond to that licence plate because they’ll look they’ll look at the driver. They’ll look at the licence Go look at the driver in the go, huh. And I get thumbs up on it. And so it’s something that gets people thinking but the whole idea behind power, it can be a quiet power that you have that you just have a level of confidence in yourself and centering that, you know, you know that you know that, you know, basically. And for me, the power for me is knowing that I’m right where I’m supposed to be at any given moment and how I view things makes all the difference in the world. So it’s really an internal power that is IT projects outwardly.
David Ralph [37:36]
Because why I kind of asked that question is in my corporate gig, I was very influenced at the time and it’s probably why I transitioned to where I am now, by the four hour workweek by Tim Ferriss. I read that book and it was kind of life changing for me. And I started thinking to myself, why the hell am I here for eight hours a day when I’ve only got five hours of work to do, why do I have to pad out that time So I created a manifesto called power. And it stood for performance over work equals results. And basically what that meant was that it’s not how long you’re better, it’s the quality of work you do. And ultimately, if you go in and somebody says to you, Kathleen Gage, this is your work, do it as quickly as you can do it as powerful as you can. And you can take the rest of the day off, both to criterias mean that your passion will be kicked in. Because more often than not, you want the rest of the day off, and you would get out. So I created that, that that kind of manifesto power. And it links into most things that you’re doing. And it seems also it links into most things that I talked about on the show. But it’s not literally that 20 hours a day that you do when you start getting these things off the ground. It’s about doing the right things at the right time, which equals results.
Kathleen Gage [38:52]
Absolutely, absolutely. And you know, it’s so interesting because where I see a lot of solo entrepreneurs primarily really Get, I would say Miss directed is thinking that they have to work all the time. Like you said they don’t need to work all the time. Or they think they have to do it all themselves, outsource what your some of the jobs that you’re doing but really you’re not serving your company or your your customers and clients by doing it some of the detail work and figure out two or three main things you should be doing. In my business. There’s three maybe four things I should be doing. One is the interviews I do that’s very important to my visibility. Another is getting out and speaking, writing is another writing books, writing articles writing blog posts, and the fourth one would be working with my clients one on one I love working with my clients and I’ve gotten to a place in my business that I can pick and choose who I work with. And it wasn’t always like that in the past my definition of the ideal client was can you fog a mirror and can you write a check? That was it. Now it’s it’s a little more defined now but What I realised is, as I’ve grown my business to outsource some of the work that either I don’t want to do, I’m not qualified to do or I just shouldn’t be doing. I’m creating abundance for those people too. And so if people would have a mind shift around what it means to invest in their business and the resources that they bring on, instead of saying, Oh, this person is so expensive, say, what is this person doing to increase the possibilities for my business and my clients because it’s really about serving your clients.
David Ralph [40:33]
But he’s, it’s difficult when you start off anything, because most of the time we want a shoestring and you’re trying to do it as a side hustle so I can understand it. And actually, with this show now, when I started, it was seven days a week, literally, it was killing me. And I had that that moment where I had a lady on the show who was big on delegating. And she said to me, what you need to do, she is list everything that you don’t want to And then pass it off and all that kind of stuff. And I couldn’t pass it off. I just realised that I didn’t know the show well enough. But I needed to know the nuts and bolts of it so that when I did past, pass it over to someone, I knew that they wouldn’t screw me over, they wouldn’t say it took three hours to do something that could actually take 15 minutes. So I carried on working and working on working on it. But what I found because I was working and working on it, I actually started building in parados law, the 8020 principle. And so that’s seven days a week went down to three days a week, and now it’s like a day and a half to do the whole show. So I still haven’t outsourced anything. But because I was waiting to go through that I’ve actually taken it down to a point where it’s an absolute streamline. Is that the right way of doing it as well because people are short for money when they start, or is that the sighted approach?
Kathleen Gage [41:52]
It really depends David, it depends on what somebody’s personal goals are, what their professional goals are. I don’t like to say One size fits all, I think it really is a matter of where we want to see our lives go. For example, one business mentor that I had for a couple of years wonderful, wonderful woman, very successful has about a $15 million business has probably 20 employees. And I just don’t want that I that is not the business model I’m looking to achieve. And so I may not have the $15 million business, but I look for lifestyle. So I think what people need to really ask themselves is what is the lifestyle I want to create? And what am I willing to do to have that what am I willing to give up to have that because this whole thing of you can have it all? I have, I’m pretty hard pressed to say you can have it all there are certain sacrifices you do need to make, for example, to train for the marathon. Later today, I’m going to be going out and doing five miles of training. That’s just the training day. In a couple of days. I’m doing 16 miles with my coach. That’s a training day. That is not the marathon. And yes, I could go through the whole time of not doing the training, go to the marathon try to do the 26.2 miles and I don’t even know what that would be in kilometres, I think it’s about 40 or 45. And I could do that, but I would probably get hurt in the process. So there are certain things that I have to be willing to do and have to be willing to give up in order to achieve the end result. And and it’s a personal choice. I love the fact that there are so many options for people today on how they can design a life that fits what they want,
David Ralph [43:34]
is a key thing, isn’t it? And that question that you posed, is something that I posed to myself, but I didn’t realise I posed it until quite recently, when I defined what I wanted my life to look like. But I didn’t actually write it down on a bit of paper. It was just kind of in my heart somewhere. And then I realised but I was getting all these opportunities and When people say, Oh, you should do this, I’d be easy money, you’ll be able to do it. inside my heart. I was thinking, I’m fancier, I just don’t fancy doing it. I don’t know why I should be doing something just because it’s easy money. And I realised Ben but I had to define my key values to allow myself to move to where I want to go and not get sort of taking off on different paths. Is that something once again, that is valuable for somebody to start with, in a cubicle thinking about how to get going?
Kathleen Gage [44:29]
Absolutely. I’ll give you a really good example of why that’s so important. years ago, I had a friend who just avid avid avid cat lover, she had many cats and her whole passion was cats. And she lost her job. It was a real tight economy at the time, she lost her job and she was out looking for more jobs and she found one job that they were ready to hire her. And they did animal testing on cats. And she came to me and she goes, I got this job offer and I really think I should take it and I can justify that the cats are be used for good means. And she went through this whole song and dance of how she could justify it. And I said, Okay, I want you to take a step back. And think of how you’re going to feel every day when you go to work. And you know that they’re testing on cats. I said, Not that it’s right, wrong or indifferent. It just is that they’re going to be testing on cats. You love cats, you are going to be so conflicted every day that you go to that job. My recommendation is that you look for something else. So she she actually went out and look for something else decided not to take the job. And I told her, you have to make the decision because I’m not paying your bills. This is your choice, but let me give you kind of a mirror to hold up. She decided not to take the job, continued her job search and got a job that paid more than the other job would have paid. It was very, very in line with her beliefs. It was congruent with who she was, and she couldn’t have been happier. Had she taken the job where they were doing the cat testing, she would have been miserable. And it just it would have ripped her apart. So we have to really look at what are our beliefs, what are our values and what do we need to do to honour that? And we have to make personal choices. Now, here’s the thing, though, at times, there might be things that you need to do if you have to put food on the table. I mean, there, there might be somebody who says, Well, you know, I only want to work an hour a day, and that’s honouring who I am. And it’s like, but if your bills aren’t getting paid, then you’re, you’re in a lack of integrity with the people who trusted you that you would pay those bills. So it really is looking at a lot of different elements of what our word means to us what agreements we’ve made with other people. It’s like when people find coaching contracts, and they’re all excited when they first start, and then they get into it and realise, oh, this is work. And then they say, Well, I’m not going to do the work I want out of the contract. It’s like, wait a minute, you signed a contract. You need to honour that. And another thing that you’re getting me off on a tangent here, David, see what you’re doing, David. But another thing that I really find in Interesting are those people who will not invest in their businesses. And then they complain because people are not buying their services. If you want people to buy your services, you have to be willing to invest in other people’s services. Because it’s a given take. It’s not just take, take take, it’s a give and take.
David Ralph [47:16]
It’s fascinating these conversations, I I love doing these and I do them every single day, I really would, I’d be delivering three shows a day if I could get away with it. Because the key thing is, it’s kind of easy when you find your thing. And if you are doing a job that you just think, Oh, this is so rubbish, and it’s so hard being you’re not on your right path. But there is that bit in the middle as you were saying that if you want to get to the point where you’re playing to your strengths, and it’s easy, and it’s close to play and you’re providing value. More than not, you will have to do something but you don’t want to do to get to that point. You can’t just go from A to B you need to go A to B to C today. When I quit my corporate gig to do this, I knew that it was going to take me two years to finally be a fully fledged podcast or radio host or whatever you’re going to take. Because I knew that you had to you had to sharpen your tools you had to grow, you had to learn how to do it. And while you’re doing bad, you’re not gonna make any money from it. It’s, so you need to do something in the middle. And if you set your stall out that you’re happy to do something, even if it goes totally against what you want to do in your life, but it’s part of getting better, then I think that’s a powerful statement to make to
Kathleen Gage [48:34]
you. Absolutely. You know, it’s like with the speaking I do, I had events where I’ve made six figures at an event and people go, oh, wow, you’re so lucky. I want to do what you’re doing. Well, there’s 20 years of experience that comes into that there are I was sharing with a client the other day about how I got booed off the stage at one point and the meeting planner who hired me, they did not give me the right information about the Audience I was speaking to if they would have I would have declined the the engagement. But I went and I was doing this presentation it was on how to live a successful life. I thought I was going to be talking to volunteers for the Boys and Girls Club. As it turns out, the people who were at the event were very old money, people from the Midwest, they came in their limousines, their furs. And I mean, it was just, you know, like a very, very wealthy group that was there. And they wanted me to talk about how to live a successful life. And I thought, What can I share with these people about a successful life and I went into a lot of my old beliefs about myself, I compared myself to them. It was a nightmare when I shared that with my clients, because I never would have guessed, it’s like, oh, there are plenty of stories that lead up to the story of having a six figure day on the platform. So you really do have to look at all of the process that’s involved in getting from where you’re at to where you want to be. Yet with a good mentor with good training with good support from a circle of influence, you can get there quicker in a much more gracious way.
David Ralph [50:10]
Let’s listen to the words that Steve Jobs said back in 2005. Which theme to the show? This is deep.
Steve Jobs [50:17]
Of course, it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards 10 years later. Again, you can’t connect the dots looking forward, you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something, your gut, destiny, life, karma, whatever. Because believing that the dots will connect down the road will give you the confidence to follow your heart, even when it leads you off the well worn path. And that will make all the difference.
David Ralph [50:53]
So when you look back at your path, and you as we said in the intro, you ended up homeless, what were you well I suppose First of all, when you look back on it now, is that a good thing? Did that give you a foundation to move upwards?
Kathleen Gage [51:10]
Absolutely, that the thought that came to my mind, as you’re asking that question, David is, I would not have the level of gratitude or appreciation that I have today and the level of willingness to contribute at the level that I do. So without that experience, I would not by any stretch of the imagination be who I am today. So even though I wouldn’t have wished that on myself, and many of the experiences I went through, I wouldn’t have wanted to go through. I’ve gone through them. I can look at it and say, that is what created a big part of who I am today.
David Ralph [51:44]
So So was it absolutely on the streets, or was it just sleeping on someone’s sofa? Because you didn’t have a home?
Kathleen Gage [51:50]
There were times it was on the streets. Yes, I wasn’t pushing. I wasn’t pushing a basket or anything like that. But yes, it was. I slept under bridges. I washed in rivers. I I, when I was actually, a couple of times it happened when I was 30. I decided to go on the spiritual journey and I ended up on my path of travel hitchhiking from Berkeley, California to Israel. I lived on the West Bank and i the only place I took public transportation was a flight from New York to London. And then I hitchhiked all through Europe. And that was more a choice. That was a conscious choice. And yet it was because there were certain things that I wasn’t yet ready to embrace about a certain aspect of responsibility for me. And again, I can only speak for myself, I can only speak to my experiences of where I’ve been in my life and I can’t judge another for the choices that they make. I can only guide them if they asked me for that guidance.
David Ralph [52:50]
But you’ve had experiences that lead towards guidance, doesn’t it?
Kathleen Gage [52:56]
Absolutely. And we all have David. We all have It’s so interesting when you play Jim Carrey’s clip and you played Steve Jobs clip, people will look at people like them and say, Oh, I could never speak those words of wisdom. And it’s like, yes, you can just give yourself permission because we all have something to contribute. We don’t need to be famous to contribute to the well being and the emotional stability of another person and their, their uplifting enlightenment experiences. by just being kind to other people. It’s amazing what we can do when you go to the grocery store and you show kindness to another person. If you see somebody in the grocery line, who obviously they can’t, you know, they really can’t afford the groceries that they’re getting. Why not pay for their groceries and not tell anybody just do it as a gesture of kindness or if you see somebody in a restaurant that you know, one of the things I like to do is I find people that might be homeless, and I will take them for a meal and I’ll sit with them and eat a meal with And it’s just because that’s something I enjoy doing, because they have a level of wisdom that, you know, might might help me to get my perspective in the right direction on any given day.
David Ralph [54:11]
So just before we send you back in time on the Sermon on the mic, I suppose the last question is for all the listeners out there, do you believe that they can all truly have a kick ass life if they want it?
Kathleen Gage [54:26]
Oh, wow. You left me speechless on that one.
Wow, that’s a really interesting question. Because a part of me says, No. And then a part of me says yes. And I think that if we are shown something that allows us to believe that it is possible if we’re given that awareness if we’re given a hand up not a handout, but a hand up, yes, it is possible but sometimes it takes much more care, love. generosity to help somebody with a hand up than just saying it is possible it takes maybe mentoring them, maybe taking them under our wing, maybe giving them a meal and showing the kindness that maybe they haven’t experienced. I think
David Ralph [55:14]
he’s a Yes, really, isn’t it? Okay, it’s a yes. There we go, Swan Swan to the positive side, I powder up to the end of the show. That’s what it’s all about. Well, this is the end of the show. And this is the part that we call the Sermon on the mic when I’m going to send you back in time to have a one on one with your younger self. And if you could go back in time and speak to the younger version, what age would you choose and what advice would you give? Well, we’re gonna find out now because I’m gonna play the theme. And when it fades, you’re up. This is the Sermon on the mic.
Kathleen Gage [56:05]
You know, Kathy, you’re eight years old, and you love playing the clarinet, you love entertaining people. And I just want you to know that you don’t have to give up on that dream. You don’t have to be afraid that you won’t do it right? Because there’s going to be plenty of times that maybe you’ll be a note off. Maybe you’re you’ll be off key, but just know that you’re going to bring a lot of joy, a lot of pleasure to people by doing what you’ve been gifted with. And that’s to bring music to their ears through speaking through singing and through music. Just go out there and do it. Let go of the fear and realise that everything is as it should be, and the world is waiting for your message. How can
David Ralph [56:46]
our audience connect with you, Kathleen?
Kathleen Gage [56:50]
David, thank you for asking. They can reach me on Facebook at Kathleen Gage on Facebook or they can reach me through my website at power. profits.com power up for profits calm and my podcast show power up for profits podcast.com.
David Ralph [57:07]
We will have over links in the show notes. Kathleen Gage, thank you so much for spending time with us today joining up those dots and please come back again when you have more dots to join up because I do believe by joining up those dots and connecting our path is the best way to build our futures Kathleen Gage Thank you so much.
Kathleen Gage [56:50]
Thank you, David.
Thanks for listening to today’s episode of Join Up Dots brought to you exclusively by podcast is mastery.com. The only resource that shows you how to create a show, build an income and still have time for the life that you love. Check out podcast is mastery.com.
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