Welcome to the Join Up Dots Business Coaching Podcast Interview with Charles Gaudet
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Introducing Charles Gaudet
Charles Gaudet is todays guest joining us on the Join Up Dots business coaching Podcast interview.
Charles is a man who was introduced to me by Tom Trush who appeared on Episode 17 of the show.
He said to me “David you have to have this guy on he has an amazing story.”
I think that was selling it a bit short, when you realize that this guy started his first business at the age of 4 when he sold artwork to his neighbors.
That certainly needs discussing.
Charles Gaudet, business ventures have ranged from establishing a bathroom tollbooth at his parents’ home (which they shockingly agreed to play along with) to creating an angel-financed pet health insurance company to a multi-million-dollar real estate development company–and many others.
How Did The Dots Join Up For Charles?
He was selected as one of The American Genius Beat’s “Top 50 Influencers.”
On occasion, his kids even take his advice.
But hang on a bit how about the fact that as a child, he was diagnosed as having one of the worst cases of ADHD (along with a litany of other learning ‘disabilities’) the doctor had ever seen.
Yet he refused medication and alternative education and taught himself how to succeed amidst those challenges!
Oh and he is a three times wrestling state champion.
Well….we could go on and on.
Well let’s bring onto the show to start joining up dots, as we discuss the words of Steve Jobs with the one and only Mr Charles Gaudet
During the show we discussed such weighty topics with Charles Gaudet such as:
How due to his fathers work schedule he didn’t really get to know the man he was when he was a child!
Why an encounter with Mrs Hersey a neighbour gave him one of his first and most insightful business lessons!
How the words of Rocky Balboa had such a profound effect on his life!
How Tony Robbins told him “Big people, have big problems, whilst little people have little problems”
Wisdom is seeing everything from both sides!
Books By Charles Gaudet
How To Connect With Charles Gaudet
You can also of course dive head first into thousands of podcast episodes at the JUD’s archives
Audio Transcription Of Charles Gaudet Interview
When we’re young, we have an amazing positive outlook about how great life is going to be. But somewhere along the line we forget to dream and end up settling. Join Up Dots features amazing people who refuse to give up and chose to go after their dreams. This is your blueprint for greatness. So here’s your host live from the back of his garden in the UK. David Ralph.
David Ralph [0:24]
Yes, hello there. Everybody out there in internet land. This is a big show for us today. Now, you may not realise this. But yes, this is the half century This is Episode 50. We have got there so thank you very much like a Frankie Frankie. So I can’t believe it. I really can’t believe it that we have got to Episode 50 already, but we have so I had to choose a guest, who was gonna have the gravitas? Who’s going to have the charisma, the style, the charm, whatever, to make it a good one, and I think I’ve found the man. So today’s guest is a man who was actually introduced to me by Tom trash who appeared on Episode Episode 17 of the show. And he said to me afterwards, he said, David, you have to add this guy on. He has an amazing storey. Now I think that was sending a bit short when you realise that this guy started his first business at the age of gone try and guess for when he sold artwork to his neighbours now that certainly needs discussing. His business ventures have ranged from establishing a bathroom toll booth at his parents home to creating an angel finance pet health insurance company to a multimillion dollar real estate development company. And many others it seems like he can touch anything and it turns to gold. Today he’s vice has appeared in media throughout the world, including Fox Business, folders and Business Insider. Plus he has spoken to both domestic and international audiences. He was selected as one of the Americans genius his beats, top of 50 influences on occasion. He’s kids even take his advice. But hang on a bit. How about the fact that as a child, he was diagnosed as having one of the worst cases of AIDS HD along with sort of other learning disabilities to the doctor had ever seen, or had never seen really anything quite like it yet. Our guest refused medication and alternative education and taught himself how to succeed admits those challenges, is also a three times wrestling state champion. And we could go on and on and on. So where to start is the problem. So let’s just get on with introducing you to a man. I’m so pleased agreed to Join Up Dots of his life. Mr. Charles, good day. How are you sir?
Charles Gaudet [2:33]
I am doing absolutely fantastic. And thank you for the wonderful introduction.
David Ralph [2:38]
That you Oh, you’re absolutely welcome. You have got so many areas of the life that I want to jump into straight away. But before we start, whereabouts are you living well bounces homeboy, you and I promise that we’re not all going to come around and sort of knock on your door for a cup of tea, but I’m
Charles Gaudet [2:54]
sure it’s in Portsmouth, New Hampshire.
David Ralph [2:57]
So you’re up near? I’m trying to get my bearings. Well, that’s where sort of Plymouth and all those areas is it?
Charles Gaudet [3:04]
I’m an hour north of Boston, right on the ocean.
David Ralph [3:07]
So it’s the perfect well, watching.
Charles Gaudet [3:10]
Well, I guess, I guess. Sure. Absolutely.
David Ralph [3:14]
I had a very nice day outside Martha’s Vineyard once and we went well watching out of Boston. And I’ve never seen Wales so close. I thought I might see the occasional spurt. But they were literally jumping around the boat. It was it was an absolutely amazing, you must look at your bedroom window and see whales just kind of swimming past please, please tell me as to Charles.
Charles Gaudet [3:36]
Well, not quite. But I will tell you that there was a time about five no longer than five years ago, maybe a decade ago, we were out on the boat. And we were quite a distance from shore and a whale came up from underneath our boat and hit us. And we ended up sliding off the whales back into the water. And what was the humpback? It was a humpback whale. Yep. So it’s,
David Ralph [4:00]
it is amazing, really, isn’t it? And you know, I’m not going to spend all my time talking about whales, and dolphins and all that kind of stuff. But it is amazing that you have got all that on your doorstep. You know, because I live in the United Kingdom. And if I go down to my local beach, we probably will see a syringe. I suppose that’s it. And you have got whales that that must blow your mind.
Charles Gaudet [4:25]
Well, well I mean, whales are quite a distance off the shore you you’re not going to see him from the land. But you’ll see him by boat off the shore. We’ve got other cool things here we’ve got a great little community, we’ve got the puppies Air Force Base, so we get to see all the different Air Force planes coming in. We’ve got a nuclear submarine station, just over the bridge. So we get to see a lot of that type of activity Air Force One will come in on occasion. So in addition to the the ocean and the beautiful community and wonderful people here, it’s it’s a little paradise to secret though don’t
David Ralph [5:00]
tell anybody I won’t tell us so and you’re lucky because no one listens. Now that’s not that’s not true. We’re we’re speaking to millions. So if we go back in time, which is um, you know, the theme of the show, I suppose joining up the dots. Where was life for little Charles, where was sort of your, your, your starting area in America,
Charles Gaudet [5:21]
you know, I think a psychologist would have a field day with with me, as far as when I got started. As you mentioned in the introduction, I started my first business when I was four years old. And the reason why the psychologist would have a field day is because all growing up, I really didn’t know my father until the third grade, my parents were together and they’re still together now. But my dad also being an entrepreneur would get up in the morning before I would get up for school or just get up in life general because it wasn’t quite in school, then say, Hey, get up in the morning before I got out of bed. He would come back home after work after I was already sleeping. And he repeated this cycle day after day, seven days a week. So I rarely saw my dad. And when I did see him, he would come home and say certain things like, Hey, kid, if you ever want to make a big, you got to start your own business. If you ever want to do something, you got to be an entrepreneur. And so I kept hearing that over and over and over again. And when he had bad days, and he came home early, he’d say, Hey, kid, I want you to remember one thing, employees suck, don’t ever be an employee. And so this was this is the sort of the mantra that when I connected with my dad, I kept hearing this stuff about, you know, if you ever want to make something you want to, you want to start your own business and you want to be an entrepreneur. So I guess you could argue that I was looking for my dad’s affection. When I as a kid, I think we all are all through life. So I started my first business at four years old selling artwork to my neighbours. So there’s a lot of lessons and how did you do that? Somebody
David Ralph [7:06]
to jump in? But how did you do that? And the age of four, how are you going down to your neighbours houses?
Charles Gaudet [7:12]
Well, my brother and I sat on the on the front stoop of our of our house, and we had a little TV table in front of us. And we just drew artwork at the time as fast as we could. So we could have as much product as possible. And then we just walked over to the neighbours houses, knocked on their door and said, you know, hey, we drew this artwork, would you like to buy it? It’s 25 cents, I think we’re charging at the time 25 or 50 cents. And so the neighbours initially looked at our products, and it just whatever money we asked, they just gave it because to them 2550 cents really didn’t matter. Whatever we asked for they just handed it over. Then there was this one woman that we went to her house, her name is Mrs. Hersey. And I still remember this. I mean, it was shocking to me, because it’s the first time I ever had any sort of rejection in a business sense. And she looked at me and she looked at my artwork, and she said, Do you mean to tell me that this really is your best work? And I looked at her? And I answered honestly. And I said, No, not really. And she said, So you mean to tell me you want me to spend 25 cents on something that is not your best work?
And I said, Well, yeah, I guess.
And she said, What? To me? I think it’s only worth maybe one or two pennies, would you sell it to me for one or two pennies. And so I so I did, I sold it for one or two pennies. But the lesson in that was really my first lesson in the whole idea of business is not just to be put something up to market, it really is that idea of creating a greater advantage, a greater benefit to somebody help them get them closer, whatever their ultimate result is. I think we’ve lost a lot of that business. And I’m going on a little bit of a segue. But I think we’ve lost a lot of that business. You know, it we have business schools and colleges and books and gurus and whatnot. Now they teach the this idea that the purpose of a business is to make a profit or to increase shareholder value.
And we’re ultimately
the whole that’s really the goal of what businesses, nobody’s in there just as a charity, otherwise, it’s a nonprofit, the goal of business is to make money, the real purpose of business is to deliver that greater advantage, that greater benefit to somebody getting them close to that the ultimate result that they’re after.
David Ralph [9:57]
So how do you know Charles, any point of your life, not just a four year old? But actually what you’ve done? Is your best work?
Charles Gaudet [10:08]
Well, that’s a good question. And
I just think, well, first of all, the intent was not to create my best work, the intent was to create as much product as fast as possible. And so it some of it just looked like scribbles as opposed to artwork. But it was mass production, put a piece of paper in front of me grab my crayons, go crazy, throw it in the bag, let’s do another one, grab it, throw it in the bag, do another one. And I had good artwork that I’ve done in the past that I could compare it to, and the artwork that I was selling, I would not be able to honestly say that I could be proud of it. I was just putting out product to sell. See, I thought the purpose of business was just to make money. And as long as I brought my product to market, people would pay me for it wasn’t until Mrs. Hersey gave me that, that rejection and really that enlightening sort of experience that made me realise, oh, wait a minute here. Nobody told me this. I’m actually supposed to produce something of value here. Something that my best work.
I didn’t know that. I didn’t know I was supposed to do that.
David Ralph [11:25]
And have you always from that moment from Mrs. hearses doorstep? Have you consistently overachieved in the value that you try to provide now?
Charles Gaudet [11:35]
Well, I don’t, I don’t know that, you know, the answer, as far as have I consistently over achieve the answer to that really would be would have to come from my clients and my customers. I know, from an emotional standpoint, that really stung when I was four years old, and she didn’t think I produce my best. And it was an embarrassing experience. So I know from that level, from that point on, I always wanted to make sure that that I delivered something that I could be proud of. And again, to go back to my dad, later in life, so after four years old, and when I got a little bit older, and I could go to work with my father, now I again, I was a little bit older, maybe I was in fourth grade or so.
And my dad, my dad had a construction company. So it’s not like
there was a high level of
skilled expertise that was required for every aspect of that job, there were certain things that I could do, like hand me a shovel and say, clean up this mess, or whatever it might be. So I would go to work with my dad, and my dad would constantly remind my brother and I, you’re a god, dad. And so you need to be proud of your name, everything you do, it must be the best. You need to show up before any of the other employees you need to leave after all the other employees and everything you do, you need to make sure that you can be proud that you did it because your name is attached to that work. And so, as you can imagine, I mean, there’s probably a lot of parents here that are that are thinking, Oh my God, that’s ridiculous. I can’t believe somebody was raised in such an intense environment. But there are many, many blessings as a result of that. And reason of why I’m where I’m at today is the sole result of the lessons that my dad taught me. And I’m extraordinarily grateful for that. And where was I going with that? See, this is the add that we’re talking about.
David Ralph [13:55]
But go back to Wales is a safe place.
Charles Gaudet [13:59]
Squirrel. But right. I mean, I don’t know where I was going with that. But
David Ralph [14:06]
now what, so what I was talking about, really, because this is Episode 50. And one of the things about Join Up Dots that I wanted to get across to the listeners was on every single person’s journey, there’s not a plan, most of it is just kind of you get on and you do things and one thing is cause and effect, and you make mistakes, and you have stumbles and you have successes and you build upon those successes. So um, one of the things that I wanted to do with this show was, make sure that every single thing that I put out was exactly where I was at that time. So if you listen back to episode naught, point five, which was just me talking about my dreams and aspirations, compared to Episode 50. Now, hopefully, there’s a progression in the quality and you can actually hear about, I’ve become more competent, I’ve got more things to say, I can free flow in a more precise way than I could at the beginning. But the A part of me that would kind of like to go back and raise those early ones, because it’s now got my name on it. But that’s not really who I am now. So with the content that you’re producing, do you kind of think, although you You did your best at that time, but when you look back on it, you kind of go, actually, I think that I could have just pushed myself a little bit more, and got a little bit more juice out about whatever I produced.
Charles Gaudet [15:27]
I think that even where you’re the episode 50 when you get to your Episode 100 if I’m a betting man, I’m going to say you’re going to look at Episode 50 and say, Wow, I thought it was so great, but I’ve learned so much over the course of the next 50 episodes. I really would like to rerecord Episode 50 Would you agree with that?
David Ralph [15:52]
No, because I love every single conversation I do. I love the fact that there is a natural step, you know, it’s a step by step approach. And it excites me the fact that if I did raise it, then I wouldn’t have anything to jump back on and go, Oh, Blimey, I have improved.
Charles Gaudet [16:11]
Gotcha. I guess the correct way of phrasing it would say you would look back at Episode 50 and say, Wow, you have improved a lot since Episode 52. Episode 100. Is would that be more accurate, that would be totally
David Ralph [16:22]
Charles Gaudet [16:24]
And I think that even the stuff that I have accomplished over the course of the last four, four to six months, when I look at where I was 46 months ago, and where I am today, there’s just a huge, just massive shift in the amount of experiences in knowledge that I’ve had just in that short period of time, nevermind a year or two or three. And not everything has been all all roses and flowers. I mean, there were times when I I had no idea how there could ever be a positive outcome as a result of let’s see, I was in over a million dollars in debt paying double digit interest rates. I was in a situation where I thought I was going to end up getting divorced, I had admin admin and myself in the emergency room for stress, I had a doctor telling me that the stress was literally killing me. And that if I didn’t change, it would kill me. And I would die as a result of that. I mean, there there are so many things. I had been sued by subcontractors you didn’t like the fact that I’m a 20 something year old guy controlling millions of dollars. And they didn’t like the fact that they had an answer to a 27 year old. So they tried to do shoddy business practices to see if I would pick up on it. And when I did. Rather than own up to it, they decided to continue their storey and we ended up important source, there’s so many things that you know, I look at that I’m going man, when when you can’t sleep at night, because the stress is so bad that you have to fall asleep on the couch. And though I wasn’t diagnosed as an alcoholic, and there it got to a point where I couldn’t go through an entire day unless I had something to drink. Because the stress was so bad. The chest pain was killing me, me. I slept I remember sitting at the table with my wife slamming my hand on the desk clenching my chest and going I know life isn’t supposed to be like this. I don’t understand. I can’t go and other day living my life like this. I don’t know, I just I can’t do it anymore. And if you had told me about moment, Charlie, let me tell you something. All of this is going to show is going to result in a better and brighter future down the road, I probably would have punched you in the face.
David Ralph [19:06]
But isn’t that true? But isn’t that true, though, that we learn more from the bad times. And quite often, the guests who have been on the show have said to me, if I look back and I connect my dots, my Join Up Dots be the biggest dot. The one that I look back on, but actually was the most positive was actually the darkest at the time. It was turmoil. I couldn’t see where to go. But I look back on it now. And I think thank God for that moment. Because I really valued my life. I found structure, whatever, but it pushed me on to a better place and without that I wouldn’t be where I am today.
Charles Gaudet [19:44]
Absolutely. In fact, two things that I want to bring up back there’s Are you a Rocky fan Rocky Balboa I love
David Ralph [19:51]
Rocky Balboa, I just saw a grudge match the other day abusing grudge match. Never he didn’t is not quite Rocky. You can actually understand what he’s saying. Which, which is always a plus point. But yeah, you can’t be Rocky Kenya.
Charles Gaudet [20:08]
Well, one of the quotes that was said in the movie that I that I love is that it’s not about getting hit Rocky Sumo how hard you can get hit and still move forward.
David Ralph [20:20]
You’re the first person to ever quote that to me, Charles. That’s one of my quotes. That that is Rocky six, Rocky Balboa, he’s standing outside with me. Sorry, guys, if everyone’s sitting out there. And they, they don’t even know what Rocky is being Shame on you. But yeah, that is the bit when he’s standing outside with the sun. And it’s true, isn’t it? It’s not how hard you can hear is how hard you can be hit and keep on moving forward. And I think that is one of the most profound quotes. And it’s kind of shocking, really, that it’s not from Gandy or someone. But it’s, it’s Rocky Balboa? But um, it is. It’s amazing.
Charles Gaudet [20:56]
I’ll tell you it. So when I had my challenges, eventually, as far as the million dollars in debt, whatnot, I managed it. So I realised that I couldn’t work any harder than I was working and that I needed to change my the way I was thinking and go from working harder to working smarter. And I created certain strategies that that ultimately formed the business that I have now in the book that I that I’ve written the predictable profits playbook. Part of that is all is all included in that. But in that in that recovery from my lowest point, I also my wife and I invested a roughly about a quarter million dollars to travel the world with Tony Robbins. I don’t know if you know who Tony Robbins. Yes, I think everyone knows Tony Robbins. Sure one of the world’s world’s top peak performance coaches. And so, in one of the conversations that I had with Tony, I’m sharing sort of the trials and the tribulations and whatnot, that I have my life and so Tony says to me, so does that that sound like a big problem to you? And I said, Oh, are you kidding me? A big problem. This thing is huge. And he said, Wow, that’s so that’s a big problem, huh? Nice. Yeah. And he goes, let me ask you a question. Who were some of the people in your life that that you would like to become that you sort of that you look at us as role models? And I said, Well, one of them is is Richard Branson. Richard Branson would be my, my professional role model. I think you know who he is right, David? Oh, absolutely. Yeah. And so, so Richard Branson’s, one of my professional role models. And he said, so let’s look at Richard Branson, for example. And he wants to be one of the first people to take to take travel into space. for regular people take travel into space, he had this huge battle with British Airways. And he’s right now managing somewhere around 400 different companies. Let me ask you, do you think that Richard Branson has got a big problem when you’re managing, say, 400 different companies? And so I looked at him and I said, Yeah, I’d say that’s a big problem. They said, Do you think that Richard Branson would look at your problems, and see that as a big problem? Or a tiny little problem? Nice. And I said, Well, I guess in comparison, he looked at my problems and look at them as a tiny problem. Said, right? I mean, Richard Branson, do you think he’d lose maybe even a minute of sleep dealing with the stuff you’re dealing with right now? And I said, probably not. He might even look would even look forward to having my little problems compared to his. And he said, right, big people have big problems. Little People have little problems. What kind of game? What kind of impact do you want to play in this world? Do you want to be a big player in so get big problems. Like, even if you don’t have the big problem right now create them Don’t look at problems as a bad thing. Problems are a great thing, Mother Teresa, she had a huge problem. She wanted to end world hunger, something like that, right? That’s a huge problem to have. So as long as you want to, as long as you want to stay little, then continue with those little problems, you want to play a bigger game get bigger problems. And that really, it made me look at the challenges in my life completely differently than I then I was looking at them presently. Because as you know, there’s that mindset of avoiding problems or running away from problems. And what Tony made me aware of is that, really, that’s not what we want to do. Instead, we want to look at these problems. We’re in tackle them head on. And then once we, once we get through that problem, you know, look at the world and say, Bring it on, I’m ready to take on a bear one.
David Ralph [25:07]
That is brilliant advice for everyone out there listening who’s thinking of starting a business or starting a blog, or creating some kind of income producing stream, because so many people have emailed me and said, You know, it wasn’t until the shows were coming out. But they realised that it was it was a bite sized chunk, but they had to do, it wasn’t the big picture. It wasn’t how to create a company, it was just to look at one issue, solve it, and then move on to the next. And so Tony’s advice fair. I think actually, if Tony was saying that to me, I think I might resent it. First of all, because I kind of think Well, no, actually, my problems are bad problems. And you know, it’s all right for you, Tony. But I think I would go away and digest it. And I can totally see what he’s saying. But did you feel sort of like a personal attack when he first said it to you? Or did you actually go instantly? Yes, I can see what you’re saying.
Charles Gaudet [26:06]
When was framed in the context and the context of comparing my problems with Richard Branson’s problems? I it was very, you could very easily say the difference between my problems and his problems. And one of Tony’s points is that you can, you can tell the size of a person by the size of their problems. And it’s so true. Because when you really think about it, think of the most influential, most powerful people in the world and look at their problems. And compare those problems with the people who are maybe not playing as big as they think they could or should be playing. No little people don’t have big problems, and big people don’t have little problems.
You want to play a bigger game. Welcome bigger problems. So where do you consider yourself now, Charles, because
David Ralph [27:02]
looking at your portfolio of companies in there, and for somebody of your age? I honestly don’t think that I could pull it off. I’m just not that kind of person. So do you say that you’re a big player? Or a you have somebody who’s getting bigger? Or where would you sort of benchmark yourself against those people that like Richard Branson’s that you you aspire to? And you look up to?
Charles Gaudet [27:28]
That’s a great question. And I think that if Tony Robbins was standing in my room right now, he would say, Charlie, I want you to come up and tell them you’re big player. just own it, tell them you’re a big player. But if I’m going to be honest with you in the audience, I would say that I’m getting bigger. So I have a binder that is sitting next to me at all, at all times in the binder illustrates where I am right now, what are some of the things that I need to accomplish in order to get to where I need to be. So there are certain there are certain things that I’m doing that I’m always trying to stretch myself. So I’m not going to take myself from where I am today. And all of a sudden create this massive, massive problem, and get so far to my comfort zone that that it almost paralyses me, because for some people, that’s great. I have friends of mine who have started nonprofit organisations, and literally went from day one, having not a big problem to making the decision that we’re going to start this nonprofit organisation to end human trafficking, for example. And now all of a sudden, his problem is absolutely enormous. And so for me, I’ve got a giant vision. But the way it works is, every day, I asked myself, What is one thing that I can do today, that’s going to push me just a little bit further beyond my comfort zone. And tomorrow, what’s one more thing that I can do that’s going to push me beyond my comfort zone. And so that’s, that’s how I handle it. And I’m all driven by this larger vision.
But these do I want to become
David Ralph [29:19]
but this is the thing, really. And I’m going to play Steve Jobs speech in a moment, because this really sort of emphasises the conversation that we’re having, and the theme of the show. But you’ve got to have trust in your abilities, haven’t you to be able to overcome those issues and push yourself out of those comfort zones, because so many people are trapped in those comfort zones, even though deep down, they want to break free, have a different existence, earn more money, have more free time, blah, blah, blah, it’s still having that ability to go yes, I believe that if I push myself out of my comfort zone, I can actually deal with what comes my way.
Charles Gaudet [30:02]
It’s a, it’s a combination of being willing to step in to step outside of your comfort zone. And if you one of the things that I love most about Richard Branson, for example, is if you were to have a conversation with Richard Branson, I imagine it would go somewhere along the lines of the only reason why Richard Branson is a billionaire, and most other people are not, is because he was just bold enough to be willing to fail and get knocked down and stand back up and knocked down and stand back up so many times that he’s failed more than most other people, which is the difference between why he’s a billionaire, and most people are not. And it comes down to failure, because he was willing to fail. Which is the opposite of the way most people look at success. Most people think that in order to succeed, you need to be driven towards what it is that’s going to give you the greatest chances of success. As opposed to putting yourself out there and saying, I don’t, I’m just going to see what I can do. I’m going to be bold. I know this is taking a risk. If I fail, I’m going to learn from it. I’m going to move forward. I mean, think about it for a second. Richard Branson, if who in their right mind, as a young guy with limited resources would take on British Airways? Why would you do that? Any has a number of different storeys like that, in the one of the things that I admire most about Branson today is the fact that he still admits that even today, he’s still failing.
Unknown Speaker [31:51]
And he has no problem with that.
David Ralph [31:54]
And that’s the key thing, isn’t it for successful people, you know, I saw something about Michael Jordan the other day. And he was saying, you know, the only reason I’m so successful is that I failed more times than anybody else I know. And you’ve got to have those babies having you. You know, I’m on this journey now. And in many ways, it seems like instant success. Now I’m doing this, but I can actually look back to maybe three or four years of trying different online things. And and just just, you know, working at something really hard, but not just finding that angle that that felt naturally comfortable, or a play to my strengths or or whatever. And I look back on it. And I think well, well they finally as well. Yes, I suppose I could I’ve taken them to success. I don’t know might might have been able to but would I have had the passion to keep on going keep on going keep on going? No, No, I haven’t. So you do have to try stuff, you do have to, you know, throw it into the mix and see what sticks and try other things and see what doesn’t stick and just keep on just keep on taking action on it. Pisces done you?
Charles Gaudet [33:01]
Well, and back on to the Rocky quote that we talked about earlier. If you think about it by the traditional view of success that would be getting into the ring with your competitors, and avoiding every hit and not getting hit not getting knocked down. That would be sort of the traditional version of success. Wouldn’t you agree? Yeah, absolutely. But when you look at the view of success in the eyes of Richard Branson, it would be it would you would see that the toughest competitors, the Mike Tyson’s the Muhammad, Ali’s these guys are the guys that they can take punches in the face. And it’s because they’ve taken so many different punches that now you and I could hit any one of those guys as hard as we wanted to, and we’re not going to knock them out. Because with every punch, they’ve gotten stronger and stronger and stronger. And said, this is how they’ve become world champions.
David Ralph [34:03]
Why are some people like that? Is it just genetics? I’m, you know, I’m fascinated. I was doing a tour through America years ago. And I got hit by a snowstorm. And I ended up in a place called Louisville or Lewisville. And I’d never heard of it. And I went into a barber and I said, Is there anything to do here? And I said, oh, there’s the Muhammad Ali museum down the road. And I didn’t know anything about the chap at all other than who he was, you know, as a boxer. And I went through this place, and I came out the other side being sort of galvanised, but it’s my future, and I need to take control. And it was one of the most powerful places, if anyone’s in that area. And you think to yourself, you know, what should I do? Go there, it really is fascinating. Even if you don’t like boxing, you can just see, but this man had to overcome so many obstacles, many of them created by his desire to create bigger problems himself, as you say, become a bigger person to create bigger problems and all those kind of stuff. But why do you think people like him want to do that? And why do you think you know, Richard Branson’s and the Michael Jordan’s and yourself, you know, you’re overcoming bigger and bigger issues, where, quite frankly, you probably you know, you’re quite well off, I imagine and you could sit there watching The Simpsons on the sofa and having quite a pleasant life. Why do you feel that some people want to drive themselves whilst others don’t?
Charles Gaudet [35:31]
There are two types of people out there, there are the people that let life happen to them. And there are other people that make life happen for them. And so if you’re the type of person that let’s live for, lets life happen to you, then you’re just living a life in reactionary mode. But if you’re the other type of person that understands that you can make life happen for you, then you’re in a proactive type of mode. And the more you take that first step and realise, wow, look at this, not only can I make life happen for me, I can create the life that I want. And then you start really thinking about it and saying, Well, if I can create the life that I want, what is the life that I want in the more you can be clear about the life that you want to create for yourself. Suddenly, that becomes so exciting and so inspiring and so engaging, that you spring out of bed every morning with that special step in your that bounce in your step, you can’t wait to get behind your desk because you’ve got this huge vision and this huge idea in this life that you want to create that just juices you and excites you and nothing’s going to stop you from doing it.
Unknown Speaker [37:02]
Hey, so when you Sorry, go ahead
David Ralph [37:04]
and I was so he was swimming in excited by what you were saying I want you to jump in. But no, you go with Charles
Charles Gaudet [37:11]
say add now now I’ve lost it. But you know that that’s the difference. So if you’re gonna if you’re going to make life happen for you. That’s the difference. That’s the Michael Jordan’s that’s the Muhammad Ali’s You know, that’s the Richard Branson’s love them or hate them. Donald Trump is that way. You know, these are guys that have committed to I am going to make life happen for me, and nothing is gonna stop me. No one, nothing. You name it, I’m gonna do it. I mean, if you if you told Richard Branson when he was a little boy, that he would never become a more by successful entrepreneur, billionaire, somebody that somebody that people would eventually want to emulate, I’m sure you would have looked at these people and going, Are you insane? Just watch, pull up a front row seat and watch me do my thing.
David Ralph [38:20]
It’s amazing thing, isn’t it or finding your thing. When you when you suddenly find your thing at whatever age you are in your life, things suddenly seem to be simpler. And I’ve had this conversation with, you know, probably 4849 of the 50 guests. But they’ve all said to me, I struggled, I couldn’t get this going, I couldn’t get that going. And then when I found my unique self, my authentic self, when I was playing purely to my strengths, and those are the strengths that I should have known I should have been playing with from the beginning. But for some reason I didn’t, then everything just seems to be easier or not easier. Maybe b e t should run smoother somehow.
Charles Gaudet [39:03]
See it. And you’re right. And I too, was in one of those modes, where I was always looking for the best thing, I really didn’t know what I wanted to do. I all I was most interested in was money. And through life’s lessons, I learned that money really was merely a byproduct of delivering value, you get compensated in direct proportion to the value you bring out to the world. That in order to bring that value out to the world, I needed to connect myself with my unique abilities. And every you know, it’s it’s actually if if I was to spend just a little bit of time with you, David, I would be able to tell right off the bat where your unique abilities are in where your interests where your interests are, I could simply things is I could follow you into your house and go look at your bookshelf. And I would look at the books that that you purchase for pleasure. And not because you have to not because of work where you’re forced into buying. I’m saying books that you normally gravitate towards for pleasure and magazines, and I was start to see a common theme. You know, if you look at my books, the things that I’m buying all the time have to do with with marketing, and small business growth, and achievement. And that’s, that’s my session. That’s what I talk about all the time. I love this stuff. For some people, it’s leadership. For some people it might be cooking for other people it might be artwork, or, or, or financial trading, whatever it might be, there’s certain something that they’re always gravitated to and interested in. When you have time on your on your iPad or your on your computer where the websites that you naturally gravitate to see, that’s the thing you’re being naturally pulled towards the stuff that you’re interested in. So for starters, that’s that’s sort of where your interests are, where you’re naturally being pulled towards. And as far as your unique abilities. That’s it, one of the activities that that I did for, for fun. And for my own enrichment is I went to my clients, I went to my insider’s club members, and I went to everybody that I could that was involved inside my business. And I said, Just out of curiosity, why is it that you decided to do business with me? Now I’m a marketing guy. I fully expected that I was going to get some people that were going to come back and tell me. Well, Charlie, it’s obvious. I mean, the reason why I did business with you is because I think you’re a kick ass marketer. And while that obviously has to be a reason why people gave me money. Almost everybody, when I say almost everybody, I’m talking 85 90%, at least if not more, they all had a common theme, which was Charlie, you know, what, you actually make us become better versions of ourselves.
I stopped and I thought about it go what what I don’t understand. Almost nobody brought up the idea of marketing.
Is it somehow they’ve enjoyed working with me, because I’ve helped them go beyond what they originally thought were possible as possible for themselves.
And so, you know, I find that more so in my unique ability,
I find where I can look at a situation and see opportunity differently than maybe other people can.
David Ralph [42:52]
I think you’re right with me, and I’m going to play the Steve Jobs speech now, because it’s the 50th show. And if I don’t play on the fifth show, wow, something’s gone wrong. But um, when I first heard this speech, it really cemented what I’ve always thought that there is a path for us out there. And if you do look at my sort of bookshelf and stuff, and the posters around me, I’ve got, I’m looking around at there now. I’ve got statements of people on the top of mountains, success doesn’t come to you, you go to it. All great achievements take time. And they’re all kind of positive, not self help books, but autobiographies about how people have have created the life they wanted. And that’s one of the reasons why I created the show, because I realised I used to sit in pubs, talking to people, and they used to say, Oh, you should be a life coach, you know, I always feel more pumped up after I spoke to you. And it was just that realisation that when that that passion burns in me, and I start to get a flow going through me, it’s quite hard not to be inspired somehow. And I don’t mean this, but arrogantly, but it’s hard to be not that inspired when you’re in the room with me, and I am I’m going on all cylinders. And I can actually feel that happening to people where it’s like they’re actually growing in front of me. So I think you’re absolutely right. I do think it’s, it’s all around us and the things we’re interested in, and the things that we spend our time on, and the websites and the speeches. And here comes Steve, are the clues to us about authentic self. And so all the listeners out there, when you go home tonight, look around you and look at the things that you’re surrounding yourself with, because there’s a clue there to your future. And it’s a pretty big clue. This is Steve Jobs.
Steve Jobs [44:40]
Of course, it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards 10 years later. Again, you can’t connect the dots looking forward, you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something, your gut, destiny, life, karma, whatever. Because believing that the dots will connect down the road will give you the confidence to follow your heart, even when it leaves you off the well worn path. And that will make all the difference.
David Ralph [45:15]
So can that make all the difference? If you’ve already achieved success, Charles looking at those words, is it easier to say yes, he’s speaking true van, somebody who really hasn’t taken that first step in their new path.
Charles Gaudet [45:31]
without, without any reservation at all, what he says is the absolute truth. Yeah, it’s sort of what we’ve talked about right along the bat, right along this whole conversation, none of us would be where we are today, if it wasn’t for events and situations that have happened in the past. And one of my mentors, his name is dr. john Dee Martini. brilliant man, one of the smartest men I’ve ever met on this planet said that we need to look at wisdom, wisdom, actually, is seeing everything from both sides, the whole Yin Yang, there’s a positive and negative with everything. And wisdom is seeing the positive and the negative happening at the exact same situation at the exact same time. So with every event that happens in your life, there’s an equal and opposite, positive and negative happening at that same time. Because that wisdom, and while you might not be able to see the positive, in a disaster, or a catastrophe, or whatever it might be. dr. john Dee martinis point is that it’s always there. And you need to stop and be grateful for that. If you can get yourself to a point where you say, you know what, this just happened to me. I know this sounds really, really crazy. But I’m going to stop for a moment. And I’m going to be really, really grateful, I’m going to try to get in this place of being grateful that this situation happen. Because somehow and somewhere there’s an equal and opposite positive that is just transpired in this in this event.
Unknown Speaker [47:31]
Charles Gaudet [47:33]
again, it sounds crazy, sounds a little hairy fairy at times. But it’s been one of the biggest transformational experiences of my life. When I can take ownership and responsibility of every situation, and control and knowing that I can, they can be grateful for it. And that there will eventually be a positive outcome. And it’s allowed me to approach things and emotionally it’s allowed me to approach things more confidently. Yeah, so that’s sort of that’s sort of my, my stick with,
David Ralph [48:13]
with me. Join us. Yeah, he’s, he is such a powerful being mindset, isn’t it? You know, I’m fortunate that generally, I’m always upbeat, you know, if it’s raining outside, my wife will go, Oh, my God, it’s raining and I will go, Oh, it’s only wet sunshine, what’s it going to do to us, you know, and I just net generally never get down. And so I don’t think anything majorly ever bad happens to me. And it’s funny years ago, I got made redundant in my in my job, and I’ve been working in a career, doing really sort of great guns. Looking back on it, it wasn’t the right career, for me, I was purely in it to get that status and get that, you know, financial reward to provide for my family. Funnily enough, I wasn’t seeing my family because I was trying to get that financial reward, but that’s a different storey. And when I got made redundant, I think my mentality shifted. And for a while, nothing went my way. And I used to say, Oh, I’m the luckiest person in the law in the world, because things you know, just used to flow my way in. And at that point, it didn’t, it turned full circle. Now I look back on it. And it was purely because my mindset changed. And I wasn’t able to, um, willingly accept the opportunities were around me because I was in a kind of morning stage, once I flipped again. And I’ve All right, come on, let’s get out on it. And let’s be happy and let’s be joyful, and, and whatever, then things started to flow again. So I do think it’s mindset. And anyone who’s out there, and it’s not easy to overcome, if you’re in a crappy situation, and you have your girlfriend and your boyfriend or your partner, you know, aren’t making you happy, and your Jobs not making you happy, it is difficult, and I’m not belittling it in any shape of boom, it’s one of the hardest things to go, I’m going to change my life when it’s all going around you. But if you can, and if you can start to see that it’s down to you, and it’s inside you to actually create that future and make yourself more positive being you’ve got half a chance to actually move forward.
Charles Gaudet [50:20]
And it’s a combination of mindset and action.
Their secret, the movie, the secret that was big about mindset. But nobody sat there and created a multi billion dollar business by meditating with their fingers together in their hands in their lap, chanting ohm and thinking about creating a billion dollar business. You know, that’s sort of what a lot of people got out of the movie. The secret is that just the all I gotta focus on is this billion dollar business billion dollar business, and I’m going to do it. It’s taking that mindset, and mixing that in with action.
David Ralph [51:00]
Yeah, I love the secret, I’ll be honest, and we keep on kind of touching on the law of attraction. And sometimes I bring it up just because I, I get the flavour, but the person is going to have an opposite of you to it. I kind of I, I don’t believe in the secret at all, as you say, I don’t believe that I’m going to be sitting there thinking, Okay, all I’ve got to think of is positive thoughts. And a Ferrari with Christie Brinkley is going to turn up on my doorstep, you know, that’s never going to happen. But by getting out there into the world and trying things and doing things, you know, is cause and effect. And something has got to happen. And I’m not saying for all reason, or million pounds are going to happen. But it’s those incremental gains, isn’t it? And I think that’s what that the secret was saying in a kind of roundabout way. And a lot of people say, Oh, it’s woo woo, and all that kind of stuff. And I totally accept that point of view, if you take that kind of view on it. But by taking action, cause and effect, something’s going to happen.
Charles Gaudet [52:03]
Well, you know, you’ve said it cause and effect, Steve Jobs said it with his Join Up Dots speech. dr. john Dee Martini, who I mentioned earlier said it with the with every there’s a positive and negative with everything, the Chinese have said it for a long time when they’re young in. So there’s always a positive and a negative, there’s always a cause and effect, there’s always two sides to every to every equation, and even with success. So there’s with massive success, there’s also going to be challenges that are that are on the opposite side of the spectrum, which is why Tony Robbins said big people have big challenges. So lots of success is present with lots of challenges. Somebody, oftentimes, when I’ve shared this with people, they said, You know what, I know you say that, let’s say I win the lottery tomorrow, and I get 100 million dollars. So I got 100 million dollars in the lottery tomorrow, where’s the challenge in that? In the challenges, now you’ve got 100 million dollars, you’ve got to manage that money, you’re you’ve you’ve got security issues, you’ve got privacy issues, there’s going to be emotional issues. Because if you only have $30,000, in your bank account, now you have 100 million, it’s going to be really hard to be able to, to, to be okay with that, there’s going to be some emotional issues going to feel the need to give away a lot of it, you’re going to have challenges with your friends who only want to be friends with you know, because of money. So there’s going to be challenges. So with every part of your life with every negative, there’s a positive and every positive, there’s a negative, it’s just as again, as Dee Martini says it’s coming back to the middle, and realising that you just got to be grateful.
David Ralph [53:51]
You got to be good. And you got to join those dots. I mean, you really,
Charles Gaudet [53:55]
it is joining up those dots. And you know, that’s sort of Steve Jobs saying that, where you said, Look, I am where I am today, after joining up the dots, I can only see it after looked in the past, but he’s grateful for he is today.
David Ralph [54:10]
What are you most grateful with Charles? Well, when when we started this conversation, I was thinking what should I focus in on because there’s so many areas of success that you’ve had? And I deliberately didn’t because I didn’t just want to get into a kind of step by step through company by company by company. But um, what is the thing when you look back on where your life is now? But you actually go Yeah, if this is my mark on the world, and I leave this world tomorrow, hopefully that doesn’t happen. But if I did, what would you most be proud of?
Unknown Speaker [54:43]
I have to say, my kids, I really would.
Charles Gaudet [54:47]
My children. It’s funny because as, as my kids get older, you start to realise the impact and the influence that you have on your children. And when I can have a conversation with a four year old, or seven year old, and we’re talking about things, what about different aspects of their life that they’re going to, they’re going to impact mean, both of my for my seven year old work on their quote unquote, businesses every single day, from the moment they wake up in the morning, to the moment they go to bed at night. And we’ll be sitting on the deck. And we’ll watch a couple of the private planes flying over. And my son will say, Hey, Dad, you know what, I think I’m going to have a private plane one day, I’m going to a seven year old saying that my dog, my dog, you’re going to think this is crazy. But my four year old daughter and my seven year old son, we’re having a fight this morning, because they were fighting over the islands that they were going to buy with their own money.
They both believe that they are rich.
They both believe that they can create the life that they want. They know, they know already. They there. They’re at a point in their lives. They don’t believe that anything is impossible. They believe everything is possible for them. They also believe that everything is possible with them. It’s just sometimes they need a little bit of help. They just sometimes they need to work a little bit harder. But everything is possible for him. That’s amazing to me. I’m walking with my son home from school. And he says to me, Hey, Dad, I’m just curious. I said, Yeah, what’s this? And he said, so I’m thinking I want to be a billionaire. And I just want to know, do I need to get good grades in school to become a billionaire? This is a seven year old. Can you imagine that?
I mean, to be four years old and seven years old. And to think that they can do anything and everything they want.
But both my son and my daughter have told me that on Sunday, where they’re going to do a lemonade stand
David Ralph [57:22]
keeping them away from Mrs. Hersey. If she’s around?
Charles Gaudet [57:25]
Oh, no. Well, he would think actually, I would, it would be great if you know, for them to get those challenges, but my son, he goes to the store with his own money, he buys the highest quality lemonade. He comes up with all these crazy ideas, Dad, I think I want to try selling this. If it works great. If he doesn’t, well, then he learns that he’s not going to do it next time.
David Ralph [57:54]
I can see the pride coming out of you and what just just before I put you on the mic, which is the end of the show, go to seminar on the mic, and we send you back in time to have a one on one with your younger self. When you leave your kids, do you hear your dad coming out of your mouth?
Charles Gaudet [58:10]
You know, I knew you were going to say that. And
in many ways,
I think yes. The difference between the way my the way I was raised from my dad, and the way that I’m raising my kids, there’s not a right way, there’s not a wrong way, it’s only a different way is with my dad, it was all about working hard. It’s about creating the life that you want to get there, you have to work hard. And with my children, it is create the life that you want. You’re in control of your life, but you need to work smart. I think that’s and so that’s the difference between when I most of my challenges was a result of thinking that I had to work harder than everybody else. Man, I literally set my alarm for 330 in the morning, every morning, so that I wouldn’t, quote unquote oversleep. This is when I get a little older. And I worked every waking hour of every waking day. Even how even holidays I mean Christmas Eve I can remember working late one evening versus with my children. It’s not about working hard, though that is part of the equation. Obviously, there’s there’s, you obviously have to work hard.
But the focus needs to be on working smart.
David Ralph [59:42]
Perfect, I hope people are listening to that out there. And I hope somebody is going to listen to the words of wisdom that’s going to come out of your mouth now because this is the part of the show, when I send you back in time, like Marty McFly, and you have a one on one with your younger self. And you can choose any age of younger self, but you would like to. And if you could go back in and sit next to the young Charles, what would you say? So this is the Sermon on the mic. And when the music finishes, you’re on that sermon on the mic.
We go with the best bit of
Unknown Speaker [1:00:22]
Charles Gaudet [1:00:37]
Sorry, don’t know exactly where to begin here, there’s a lot of life’s lessons that we can focus on. But the one that immediately comes to mind is a lesson that I learned from one of my many mentors, his name is Keith Cunningham. And throughout my life, there was this chase of always trying to do the best thing and the best thing and the best thing, whatever that might be. And I would jump from maybe one marketing strategy to another or one shiny penny to another one business idea to another whatever it might whatever was about actually sticking to one thing and seeing it through. And Keith Cunningham created this brilliant analogy or metaphor, if you want to call it that, where he said life is much like a cafeteria line.
like most of us, we’ve got to start at the back of the cafeteria line and you get you walk all the way down the line until you get to the area where all the food is and you get your tray and then you go all the way down the line, you get more food and get more food until the very end where you get to the cash register.
Unknown Speaker [1:01:56]
Charles Gaudet [1:01:58]
what happens with most people, they get into one line, and they’re waiting to get their food. And they’re looking over their shoulder to the left to them, they’re looking over the shoulder to the right of them. And they’re realising or at least they’re seeing the perception that other lines are moving faster than the line that they’re in. And so they get out of that cafeteria line. And they go into another cafeteria line. And the same thing repeats itself. They’re now in a new line, we’re looking to their left, they’re looking to their right, the lines not moving fast enough. So they jump into another line. And they jump into another line. And they jump into the other line. The realising that if they just stayed in that one cafeteria line, and they just committed to seeing it all the way through that they would get to the food. And they would get to the cash register a lot faster, darker than they ever were before. So my, my big moment of wisdom
commit to something,
whatever that might be something where you’ve decided that that is how you’re going to create your life, to making life happen for you that big vision, that big, that big picture, create that, then get into that line, that cafeteria line and stay in that line. And don’t get out of that line. Until you’ve seen it all the way through.
David Ralph [1:03:41]
I love that, Charles, I absolutely love that. And I hope the young Charles loved it as well. Just before we let you go at the end of the show, how can people connect with you?
Charles Gaudet [1:03:54]
Well, they can find me on my website. It’s predictable profits dot com. And they could also learn more about the way that I think in my methodologies in my book, The predictable profits playbook, the entrepreneurs guide to dominating any market and staying on top and they can find that on Amazon.
David Ralph [1:04:17]
You are absolutely the perfect guest but Episode 50 you’ve been amazing and other than not trying a Rocky impression, which I thought you were gonna go for at one stage in that you have over delivered in the content you’ve been so open, generous and of course talkative. And you really have been the star guest that I wanted for this this personal milestone in my my personal cafeteria queue that I’m in at the moment. But as I say to all the guests, Charles, if you’ve got things that you want to share in the future, and you’ve got more dots to join up, please come back because I believe that by joining up her dots and connecting our pasts we have the best opportunities to build our futures. Charles cool day, thank you so much.
Charles Gaudet [1:05:03]
And thank you.
David doesn’t want you to become a faded version of the brilliant self you are wants to become. So he’s put together an amazing guide for you called the eight pieces of advice that every successful entrepreneur practices, including the two that changed his life. Head over to Join Up Dots.com to download this amazing guide for free and we’ll see you tomorrow on Join Up Dots.