Financial Consciousness Expert Leisa Peterson Joins Us On The Steve Jobs Inspired Join Up Dots Podcast
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Introducing Financial Consciousness Expert Leisa Peterson
Financial Consciousness Expert Leisa Peterson is our guest today joining us on the Steve Jobs inspired Join Up Dots business podcast for the second time.
When we last met our guest on today’s episode of the Join Up Dots free podcast interview, she was in the middle of experiencing some massive growth,
Yes, in both her business life and her personal life she was smashing through the barriers.
Kicking over her self limiting doubts
And creating an amazing future for herself.
She has done this by asking great questions to her clients that flock to her like moths to a flame.
She asks “Are you someone who is burned out from working hard for many years yet afraid to step back out of fear of losing all you’ve gained?
Are your work obligations keeping you from having deeply meaningful relationships with your family and friends?
Do you feel stuck in a situation that takes everything you’ve got yet know there has to be more to life…an ultimate state of joy, satisfaction, and fulfilment.”
How The Dots Joined Up For Leisa
Now the interesting thing about her and what I want to discuss in this show, is whether she truly believed it when she first said it?
Did she fully embrace the power that an individual possesses in their day to day lives to create one that is remarkable.
Was it by doing the work, and seeing the results in her clients that she fully embraced the possibilities that she could create?
You see she has had three stages of success from working 22+ years n the world of finance, pouring herself into earning a high salary, collecting great bonuses and moving up the ladder.
Then after facing a major life crisis followed by several tragedies, she moved towards answering the question of could She ever have both inner fulfilment and outer wealth.”
And now after creating a successful coaching business, she has sold her long time home, moved to Hawaii, and now come back to Arizona and started something new.
So is financial consciousness as much about financial confidence as anything else?
And where do her clients struggle most in their journey towards a mindful millionaire?
Well lets find out as we bring onto the show to start joining up dots with the one and only Leisa Peterson
Show Highlights
During the show we discussed such weighty subjects around financial consciousness such as:
Leisa shares the moment that her personal belief matched her value that she
Leisa shares her personal decision making to accepting her clients
Why everybody building a business only needs a few clients or customers that
And lastly……
We she made the bold decision to relocate her family from paradise in Hawaii, as she felt that it was not right for the work she wanted to do.
Leisa Peterson Books
How To Connect With Financial Consciousness With Leisa Peterson
Return To The Top Of Financial Consciousness Expert Leisa Peterson
You can also check our extensive podcast archive by clicking here – enjoy
Full Transcription Of Leisa Peterson Interview
Intro [0:00]
When we’re young, we have an amazing positive outlook about how great life is going to be. But somewhere along the line we forget to dream and end up settling. Join Up Dots features amazing people who refuse to give up and chose to go after their dreams. This is your blueprint for greatness. So here’s your host live from the back of his garden in the UK, David Ralph.
David Ralph [0:25]
Yes, hello, man. Good morning. It is me it is David Ralph. It is the sexy host of the Join Up Dots show nobody else’s. But I can say that and now it’s recorded is out there so overwhelmed can hear that. And today’s guest is pretty sexy as well, because she is one of those rare guests who’s now been on the show three times. Yes, she is. When we last met her, our guest was on? Well, I suppose in the middle of experiencing some massive growth, yes, in both her business life and her personal life. And she was smashing through the barriers kicking over our self limiting doubts and creating an amazing future for ourselves. Now, she did this by asking some great questions to her clients, but flocked to her like moths to a flame. And I guess that when we’re dealing with clients, we kind of learn as much as Baidu. And she asked, Are you someone who is burnt out from working hard for many years, I prayed to step back out of fear of losing all you’ve gained, or your work obligations, keeping you from having deep meaningful relationships with your families and friends? Well, the interesting thing about her and what I want to discuss in this show is whether she truly believed it when she first said it, because I think most of us build an online profile by a point doesn’t match the life we’re actually living until we get that. So did she fully embrace the power that an individual possesses in their day to day lives to create one that is remarkable. And if she did was it by doing the work and seeing the results in her clients, but she fully embraced the possibilities that she could create in our own. Now, the interesting thing about this guest is she said three stages of success from working 22 plus years in the world of finance, she doesn’t look old enough, she doesn’t look old enough for having herself into earning a high salary, collecting great bonuses and then moving up the ladder. And after facing a major life crisis, followed by several tragedies, she moved towards answering the questions, but she could then have enough fulfilment and out of wealth. And now after creating a successful coaching business, she sold her longtime home, she moved to Hawaii, she then came back to Arizona, and she started something new. And it’s all about financial consciousness. So it’s financial consciousness as much about financial competence as anything else. And where do our clients struggle most in their journey towards a mindful millionaire mindset? Well, let’s find out as we bring onto the show, to start joining up dots with the one and only a third time bleeding out. It’s only Lisa Peterson. Good morning, Leisa Peterson thanks for being here again.
Financial Consciousness Expert Leisa Peterson [3:00]
Hello, David, and everyone listening. I’m so happy to be here.
David Ralph [3:05]
It’s lovely to have you here. Because it is. It’s one of those shows where I feel like I know you quite well, because we’ve been connected now for seven years, something like that. But I also feel like Lisa, there’s been a lot going on since the last time and you you’ve grown, you’ve changed, you’ve morphed into a more powerful persona. Do you feel that?
Financial Consciousness Expert Leisa Peterson [3:28]
I do. And I hear you talk about the journey. Yes, I do it totally. It’s it’s really, really cool to hear it though. reflected back.
David Ralph [3:37]
Now. I’m a great believer, and I’m sorry, reflecting on this at the moment. But when we start online businesses, we project an image of professionalism, I suppose. And consistency. That is kind of fake. It we, it’s as good as we could make at that time. And so most of us struggle, most of us, you know, spend more time wandering around with websites and thinking, Why is this not converting? And why is that not converting? But when we look back on it, it’s almost like there was an added level of desperation. We were desperately trying to get something going. You seem to be so relaxed now. You’re literally asleep all the time. It has that kind of desperation stage gone so far away, but you can’t really remember it.
Financial Consciousness Expert Leisa Peterson [4:31]
I remember it when I hear you talking about the fact that I would spend a whole day getting all ready for making a video and make 20 or 30 versions of the video and I just cringe I just cringe at how silly it all was.
David Ralph [4:47]
And but it is silly, isn’t it? Because one of the things we try to get over to people on the show is that online business is basically simple. It’s very, very easy. You’ve got but the hardest thing I suppose. And I’m going to lead with this one, I was going to tell you why it’s so easy. But I’m going to start with this one, I think the biggest problem that people have is they can’t come up with a firm idea. They don’t see the idea that they’re actually living, but so close to them that’s underneath their nose, where all their life experiences have led them to that point. So they start doing stuff that they’ve got no right to be doing, and then fail, because they’ve got no knowledge base, would that be acceptable?
Yeah, it’s pretty painful listening.
Financial Consciousness Expert Leisa Peterson [5:36]
You’re right, you’re totally right, David.
David Ralph [5:38]
So when did you realise that what you were best at doing was actually right under your nose. That was the thing that you’ve been living.
Financial Consciousness Expert Leisa Peterson [5:48]
I think I’m still learning about it. Be honest, six and a half years into my business, and I’m still learning. But it was probably in the transition of just even starting a business. And like you said, working so hard, trying to like make myself into some kind of like TV reporter or something, you know, that needed to be like, perfect. And along the way, having people show up, and then say, Oh, I really liked that meditation that you did. And it was like, well, I’ve been doing that for a really long time. And you like that, you know, just these little comments that people make that cause you to say, Wait, it’s actually the simple stuff that is causing people to come back.
David Ralph [6:31]
And it’s the simple stuff that you’ve got to do time and time again, isn’t it, I was doing a show this morning, which I think goes out tomorrow. But this is probably three months in the future. So I don’t know when they’re gonna hear it. But I was saying, you’ve got to find that one idea. And basically, every bit of content, every video, every podcast, whatever you do, is about hammering that same nail, don’t think that you got to do this, and you got to do that, and you got to do something else. Just find that one thing that people want, and keep on talking about that same thing, time and time again. And that’s where success comes, isn’t it? You know, I always think there’s that guy called Pat Flynn that used to be really big in my life when I started. And now I don’t hear anything of him at all. But he was all about smart, passive income. And he didn’t deviate until a certain point. By that time, he’d grown his brand, people knew what he was about.
Financial Consciousness Expert Leisa Peterson [7:29]
It’s brilliant. I was just sharing about Marie Forleo is another example of that, where she’s done the same thing over and over again, B school, that’s how she makes the majority of her money. And I think it’s hard for us to get our heads around the fact that you could have a 50 $60 million company you know, just with one product and and that’s a big wake up call for some of us.
David Ralph [7:49]
So let’s go back in time, Lisa Peters, and let’s go back in time to the to the dots that didn’t work. But the the courses, the products. Let’s talk about your first business. So what was your first business before book started coming out? and success here? What was the first thing you did?
Financial Consciousness Expert Leisa Peterson [8:08]
The first thing I did was a day after I quit my job, I sent out an email to my whole community of like, 300 people, friends, you know, it was my dad. And it was called Living a wealthy life. And it was a call in, you know, once a week, virtual course. So you
David Ralph [8:29]
were wealthy at that stage. And so you just thought, why I’m already wealthy? I’ll show people how I did it.
Financial Consciousness Expert Leisa Peterson [8:35]
Yeah, I thought that I’m gonna show people how to be able to have money and also have, like you said, you know, life that you really love.
David Ralph [8:45]
And it died to death did it?
Financial Consciousness Expert Leisa Peterson [8:48]
Yeah, I think I did it twice. And I was the first class was $35. And I was like, wow, you know, at the time I had been making over $100,000 a year in just my job, much less my investments. And I was searching $35 a night 35 people say yes. And I was like, I’m in trouble. Like, this is not gonna work. So yeah, that was my first foray.
David Ralph [9:16]
Where are we now even as in you don’t have to sort of quote figures. But where are you now with understanding that people won’t value $35 and I remember I did things $50. And then I went up to $200. And when I was thinking, no one’s gonna pay this. Now I’m in the thousands, and people are still paying for it. But but there was a time but my personal belief of the value that I could provide didn’t match up with the value. And so I did it really, really cheap. And of course, everybody thought was crap and didn’t buy it.
Financial Consciousness Expert Leisa Peterson [9:52]
Yeah, and the question is, like, when did I realise that that wasn’t gonna work or
David Ralph [9:58]
when did you understand your value. And when did you think now actually, I am a six figure person here. I’m not $35 I’m Lisa Peters and I believed in, you know, I can provide this great value. You know, there’s that guy, what’s his name, um, Lewis, Howes, Lewis Howes, it was a podcast ago in America, he charges something like 50 grand for a half hour telephone call or something like that. Now the majority of people on the planet would go 50 grand, how can he be worth fat? Well, number one, he’s got value. Secondly, he believes he’s worth back. And then he dishes it out to people that also believe it.
Financial Consciousness Expert Leisa Peterson [10:41]
Yeah, that is amazing. And I have heard that before. You know, it’s funny, because I have to admit that I continue to expand, you know, I’ll contract out kind of contract and expand. And I think that there’s still probably a belief in my head of tied to like, how much value are you doing versus being and that’s the thing that I have to watch very closely. Because the being part, which is what I think we’re talking about here, that I’ve got all this experience, it doesn’t matter the exact thing that I do. But when I show up, I add value, because I’ve got all this experience, and I am living it myself back to what you early introduced, you know, all of this to be like, are you living it, and that’s the thing that I think is priceless. And I know I’m doing that, but I’m gonna be honest, and say I still have to remind myself about the power of the being more than the doing, you know, having 25 things that you’re going to do for people. And that’s where the value comes. Like, I know that’s not true. But I still have to watch it.
David Ralph [11:55]
So how do people right at the very beginning of their journey, because I I desperately try to cling on every part of my journey, so that I don’t get too far away from it. I mean, become one of those, those horrible people that kind of make out that everything’s going to be just a walk in the park. And it’s not, it’s very difficult at the beginning. Now, how do people understand their value at the very beginning? Or do they just have to do what we did? And go $35 $50 $100? Oh, my God, I’m going under? How many people do I need? I need 100,000 people to make breakeven this year. Oh, what am I gonna do? How did they get their value? Do you think?
Financial Consciousness Expert Leisa Peterson [12:35]
I think it’s a combination of a lot of things. I don’t think that you can just tell someone because I’ve been coaching people for six years, if I just said, increase your prices, and I didn’t give any substance to it, or I didn’t encourage people to try things and then kind of have some failure. I don’t think I’d be doing them a service. But I think the first thing is, is that one of the reasons I’ve increased prices in the past, you know, especially early on was because I had a coach saying, that’s not enough. You need to charge more. And it was like, Oh, I can like I needed permission. And
David Ralph [13:07]
but did you did you fight back on that? When he said that? Or when she said that? Did you go No, no, no, I come on is, you know, it’s enough at the moment.
Financial Consciousness Expert Leisa Peterson [13:17]
I think there was a part of me that wanted to fight back and say, Are you crazy. But the cool thing about working with great coaches is there was a combination of my resistance and their enthusiasm, their encouragement there. Wait a minute, let’s just review where you’re coming from what you’ve created, how you help people like they helped me see those parts of myself that I couldn’t see because I was so overwhelmed by the whole journey of starting a business.
David Ralph [13:47]
Now, I remember also hearing a podcast and it was a guy called Chris Ducker. And I don’t really listen to podcasts last podcast on how this must been about five years ago. And he was doing business coaching, and every single client when I’m so overwhelmed, I’ve got I’ve got all these customers and they’re really sucking me dry. And I’m not seeing the family and he kept on saying double your price. And I’ve got no I can’t double my price, I will lose half my customers. And he was saying, Yeah, you’ll lose half your customers, but you’ll still be making the same money, then you’ll have more time. Now I can’t do that. I can’t do that. And even as I’m saying that I kind of smile because it’s kind of like the obvious, isn’t it? You know, if you if you offer yourself the peanuts, you’re gonna get monkeys as I say.
Financial Consciousness Expert Leisa Peterson [14:36]
It’s true. I mean, the price definitely is a great way to filter out the folks that you’re probably not going to want to work with. Do you
David Ralph [14:48]
have a process? Is it a, an emotional decision, when you’re talking to somebody and they come through your business, and you suddenly think I don’t think we’re a match? Don’t think that this is going to work.
Financial Consciousness Expert Leisa Peterson [15:04]
I do have a process. And sometimes, you know, I’m one who knows myself very, very well. And I can make wonderful not, I’m kind of kidding, emotional decisions about things like I love everybody, I want to just be super crystal clear, I meet people, and I’m fascinated by them. And I’m just alerted by the new connection. But what I found is that if I can wait a day or two, then the truth comes out. And I’m like, Okay, wait a minute, you know, like, this person is a wonderful human being, but are they a good fit. So I’ve found that I need a little bit of time. I not everybody is like that. But I trust that that is the way that I make my best decisions. And so what I will often do is, is encourage meeting with people and then having a follow up session. And that follows follow up session allows me to know that there is a connection for both of us, especially when we’re talking about, you know, working together in a private coaching or high end group coaching programme, it’s really important that both parties feel a connection and feel the possibility of what can happen.
David Ralph [16:07]
It’s, it’s funny, because in general life, I dislike everyone, I’m totally opposite from you, when I first meet them, I dislike them all. But then once I, I accept them, I’m like, totally into them. You know, it’s like a protection blanket, and I had to stop being stabbed in the back or hurt, but I keep everyone at arm’s length. But then once they get into my inner group, which is very tight, I am 100% in love with them. And we probably make the perfect person. If we had one leg of view and one leg of me we’d probably make good decisions. But it’s certainly the way that I operate. I think that everybody is out to screw me over until I make that decision that no bear good.
That’s funny that we can be so opposite.
Now with yourself, okay, jumping back on to everything that in the first show, you told us a story about being in a bank, and there was a bank raid and we won’t go over it, people go back to the first episode. And finally, seven stuff. And it kind of led to a moment of realisation that life was short. And life was about eating with experiences, but learning from them, but also making experiences. So then you went off to Hawaii and I thought to myself, well, that’s a good decision going off to Hawaii. And then you came back. Why? Why did you move back from paradise? Nothing wrong with Arizona. It’s very lovely. It’s very hot and dusty, though. Why did you come back from Hawaii?
Financial Consciousness Expert Leisa Peterson [17:47]
Well, right now I’m questioning that decision, just to be clear, so.
But it was really a family decision. I think I could have stayed in Hawaii, but my husband was not so keen on staying in Hawaii. And in all fairness, I don’t think I would have written my book, I don’t think that we would be talking again, because it’s so relaxing in Hawaii that I went into my Yin energy and it was like, let’s just go to the beach every day, I really don’t want to spend all these hours writing a book or building a business. And, and that was just me I show up in Hawaii is a very relaxed person. And I think I had more important things to do than just sit on the beach and drink, you know, pina coladas. And it sounds really good right now. But I, I came back to the states and I began working, I went to the Hawaii originally thinking I’m going to write a book. And then at the end of the time there, I was, like, okay, I really didn’t write anything. And then I came home and started working on the book. So
David Ralph [18:50]
I took action, but doesn’t that state of relaxation actually work? You know, I I’m so stress free now, where, four years ago, I was I was off the off my rocker, as we say, over here I was I was going mental with stress and anxiety and stuff. And now I just kind of think it is what it is. Yeah, get done it. You know, if it doesn’t, when nobody’s waiting around. I’m so sort of relaxed. And I’m a member here in Bill Murray say, but if you think about it, the more relaxed you are, the better the quality of work you’re going to do. It doesn’t matter if you’re a sportsman or an actor, or a politician or whatever. If you are totally relaxed, the quality of the work is going to be better. So I would have thought Hawaii would be a perfect place or any place like that, to really connect in to yourself and just make the right decisions.
Financial Consciousness Expert Leisa Peterson [19:46]
And it definitely did. I mean, it changed the way that I think I thought about work and it changed. You know, I will also say part of the what was happening in Hawaii is I had worked in the corporate world for, you know, 25 plus years at that moment, and I needed to do some inner healing, and I know that you’re completely understanding of that, because you’ve gone on your own journey, but I needed time. And I didn’t give myself permission to have that time. Like, I thought, I’m just gonna go to Hawaii and I’m going to be the same person I’m going to write on write this book, and I’m going to coach my clients in Hawaii showed me that there was a different way of being that I needed to see. And it allowed me to just heal because there had been a lot of wounding over the years that that I just had no space, no time to be with myself.
David Ralph [20:40]
Yeah. Is that something that you coach your clients where you say to them, walk away from it, just just leave it, you know, I have a weekend with your family go away for three weeks, don’t even log on? Or do you say no, just chip away, chip away really, really fast, really, really hard. And then you’ll get there quicker.
Financial Consciousness Expert Leisa Peterson [21:00]
I’m super intuitive in the way that I work with people. And so some people are ready for that stepping away, and some people aren’t, it’s not going to be that I you tell them to go do it. And they’re not wanting it like I tune in. But I have clients right now that I’m like, it’s time for you to give yourself more space. And exactly what you said, like I’m recommending, hey, you know, I need you to go book a hotel room, I need you to take at least three days, here’s what I want you to do in those three days. And it’s not very structured, mind you, but I need them to step away because I can feel that they’re entering a new phase of letting go of things. And you really struggle to let go of things when you are surrounded by all the same stuff that you see every day, like you’ll hold on to it. But when you go away, the the true self as I refer to it inside of us starts to take over and show us you know, something else. And in all fairness, we live a really busy life, that first three days may literally be sleeping, you know, in a hotel room, because we’re so worn out that that that begins what happens next, which is what happens when we slow down.
David Ralph [22:14]
I can’t do that in hotel rooms. It’s the pillows the pillows are always not like your own pillows. So it’s horrible foamy ones that sort of fold out of in spring back into position. You can’t You can’t sleep in a hotel Kenya. And there’s always people going up and down the car door slamming the doors early in the morning telling their kids to be quiet. How can you sleep for three days in a hotel?
Financial Consciousness Expert Leisa Peterson [22:36]
I don’t know. Maybe it’s different hotels, a lot of my it’s like there’s retreat hotels. And there’s other places that you can go. But yeah, where it is more quiet. And I agree with you can be pretty busy in some of them.
David Ralph [22:49]
I just go for the dirty weekend kind of hotels that that’s where I tried to go. Did you? Did you have that phrase a dirty weekend in in America?
I know. I mean, maybe we do. But I haven’t heard it.
Google it, google it after the show. But remember, don’t show your kids, Lisa. But okay, let’s listen to some words of Oprah Winfrey. And then we’re going to be back with Lisa Peterson.
Oprah Winfrey [23:14]
The way through the challenge is to get still and ask yourself, what is the next right move? not think about, Oh, I got all of this stuff. But what is the next right move. And then from that space, make the next right move, and the next right move, and not to be overwhelmed by it. Because you know, your life is bigger than that one moment, you know, you’re not defined by what somebody says is a failure for you. Because failure is just there to point you in a different direction.
David Ralph [23:46]
Now, this whole show is kind of pushing you to admit that you work too hard. Basically, Lisa, and you worked hard in the wrong areas. And as I said at the beginning, I did as well and I think everybody does. But I’d seen such a difference in you. And occasionally I saw a dip over and watch your videos and your your live content. And I just think to myself, this is a lady but realised her 5% she’s realised what value that 5% has. And she doesn’t really have to worry about the 95% now, that is once again a journey, isn’t it when you realise but if you can slam dunk 5% of your work by 95% of it can just go and float somewhat.
Financial Consciousness Expert Leisa Peterson [24:36]
Yes. Again, I mean, I’m just always gonna be super honest and say that I continue to learn this lesson like I’m a Type A driven person who loves meditation. So it’s this duality that I’m living all the time where I love working hard, and I also love resting heart. So yeah, what questions do you have for me That?
David Ralph [25:01]
Well, I think you need to go and Google a dirty weekend again, I think, I think that would work perfectly. Now, the business that you’re actually in is financial consciousness. Now, that’s a phrase I see. But I don’t really totally understand it. What is financial consciousness?
Financial Consciousness Expert Leisa Peterson [25:21]
It’s about getting really in touch with what that heck is happening behind the scenes in your relationship with money?
David Ralph [25:32]
How do we how do we do that? How do we accept that? Because I know what you’re saying. And I think a lot of my hang ups with money come from my mom, I blame her totally. But a lot of the saving desires that I have, my wife says to me, let’s go and spend a go, No, we’re gonna save it. We’re gonna save it. Or but more often than not, I don’t even tell her that I’ve got it. So how do we know this?
Financial Consciousness Expert Leisa Peterson [25:57]
So one thing to think about is that money is really just like anything else in life. Like, it’s, it’s what’s going on inside of you playing out in this metaphor, if you will, of what your thoughts are, what your feelings are, what your beliefs are. But I think it’s helpful to also know that 80% of human thoughts per day are negative. Like, that’s just how we are wired. And you can debate it all you want. There’s tonnes of research about it. There’s another statistic that says 62% of the words in the English dictionary are negative emotional words, and only 32% are positive oriented words. So what I know is that we have to really look inside, we’re using money as a metaphor for everything. We’re looking inside of our relationship with money. And we’re noticing, where is the negativity showing up? And where is the positivity showing up? And if we look at this data, we’re going to say that a pretty big portion of our thoughts around money are probably not positive. That is when we Okay, what
David Ralph [27:08]
about the 8%? I gotta jump in there. So there we see 60% 32. And I was thinking, where’s where’s the? Where’s the eight? So not
62? And 32? Is 84?
Sorry, 94 6% 6%.
So what’s happened to the 6%?
neutral?
I’m guessing, we’re gonna have to go look at the research.
I always said that the dots I want to know, I want to know about both smooth dots, because they all build up into something. So I’m gonna fight this. I am Miss Lisa Peterson. I don’t know if that’s true. I was thinking about myself. I don’t have 80% thoughts that are negative? I’m sure i don’t i don’t think i come anywhere near that.
Okay.
Financial Consciousness Expert Leisa Peterson [28:03]
You know, that’s because you’ve done a lot of work. And you probably came in with a more positive attitude. I mean, you tell me, why do you think that you look at the world, from a more positive perspective than this data,
David Ralph [28:17]
there’s all my life, I’m alive. And that means that every single day, there’s gifts being given to me, it’s like this morning, I took my daughter up to school, and we live at the bottom of a hill and it was thick fog. So we couldn’t see anything. And it was really cold. And as we came through the fog at the top of the hill, it was glorious. It was like, I was a jet pilot. And I’d come through the clouds. And suddenly it was sunny, and it was blue. And I said to her, this is amazing, isn’t it? And she said, No, it’s not died. You’re just having one of your happy attacks. And I said, But look, look, it’s blue sky. There’s people walking around, I can see that woman’s legs. I couldn’t see any of that down in the fog. And I just have that kind of simplistic way of looking at stuff. And it doesn’t matter if I go to the the milk carton and drink it and think to myself, well, I lucky I didn’t have to milk a cow for this. And it’s is there in my fridge. It’s all those kind of little things. It sounds stupid as I’m saying it, but I think I just have a way of looking at stuff and finding the gratitude.
Financial Consciousness Expert Leisa Peterson [29:19]
And you think that you’ve already always been that way?
David Ralph [29:22]
Yes. So do I think I’ve always been that way. And that’s why a lot of people dislike me. Because a lot of people think it’s kind of flippin and stupid to be grateful for things that are just rare. But I’ve always been rather.
Financial Consciousness Expert Leisa Peterson [29:38]
And that’s really cool. And of course there are people that I think are similar to what you’re describing. I wasn’t one of them. I want to be crystal crystal clear. And it’s so weird to how we we have different ways of thinking about the people we meet because I love everybody you said you don’t. But then our thoughts in this case are flip flopped, because came in with looking at all the struggle, all the pain. I’ve suffered, you know, for many years of my life with depression, not clinical depression, but I would call it temporary depression where things would trigger me and I would go into a really dark place. That was why I went into meditation in the first place. But I think that this data that I’m quoting, has a lot to do with the average, right? They’re looking at these what’s what are people thinking about? And where do their thoughts go. And it’s called negative bias. And people can research it if you want to understand more of it, but it happens, I I’ve witnessed it in my business and my personal life. And what I see is part of the reason, mindfulness and consciousness and these other exercises that I think you talked about on your podcast, and I focus on with my business all the time, they’re, they’re helping those of us who may need some help with changing what it is that we’re thinking about and what we’re focused on. You know, for me, I talked about scarcity versus prosperity, moving the mindset away from scarcity thoughts, which is pretty much negative bias, how can you change the way you’re thinking about your situation? How can you change the actions that you’re taking in your life with your money, if you don’t change it, and you’re struggling with it, then that’s not a really fun Life to Live, right. And that’s, that’s how I approach you know, all of this.
David Ralph [31:26]
I was speaking to a guy at lunchtime today who I used to work with, and he’s now moved to Spain. And he’s buying, he’s bought a sort of a house that he’s converting into a small bed and breakfast, bit six or seven rooms. And of course, he’s Danny at a time, which isn’t best. So he’s not getting any clients or whatever, because we can’t travel. And I said to him, Well, what are you gonna do in this time, you’ve got to start building up your, your profile, you’ve got to get a website, you’ve got to look, the organic traffic, start posting every day on Facebook, so that when it stops, people are gonna know you’re there. And he said to me, yeah, but the majority of people want to go by TripAdvisor and stuff. And I said, Okay, that’s the majority. What about the others go for them instead. And he couldn’t, he couldn’t see that he had a scarcity of, I have to go to route but everybody goes, and when I was saying, Tim, you don’t need 1000 people. And if 1000 people turned up at your hotel, desperate for a room, it would be terrible. You only need six or seven a week, go for the minority find that. Now. I don’t think I’ve ever had a scarcity mindset. But I now think that I like the scarcity mindset, because that’s where the gold is, I kind of go for the minimum, because that is the people that need you the most. Does that make sense? Lisa?
Financial Consciousness Expert Leisa Peterson [32:49]
Give me a little more to go on. There’s because I researched it so much, you’ve activated all kinds of thoughts,
David Ralph [32:55]
okay. Instead of looking at how many people are looking for something, you have to look for how many people are really looking for something, okay, and then find your, your tribe, I suppose we could say, and don’t worry about the roots that everybody else is doing just fine. Those people that are passionate or focused about that town or that situation that you’re doing. Because to run a really profitable business is not about catering for the masses, it’s catering for the few. And those few will give you a livelihood that you couldn’t hope or dream for, because they are ones that will enjoy your product because they want it more they will tell their friends. And it just becomes a groundswell. Does that make sense?
Financial Consciousness Expert Leisa Peterson [33:44]
Oh, my gosh, totally. Yes, we are. So on the same page. And I’ll just share that I have struggled with scarcity mindset, my whole life, no matter how much money I had, you know, that’s why I do this work. And there was a time when I started my business where I started looking around. And at that time, nobody was really talking about scarcity, like, it just wasn’t something popular. And I talked about it, and people’s eyes would glaze over. And they’d be like, get out of my fear. You know, they just get out of here because this doesn’t make any sense. And it wasn’t until a few years into my business where I started to realise that I had shame about my scarcity mindset. And if I had shame about it, then I was trying to work with all these other people that may or may not have scarcity mindset. And when I finally leaned into it, it was like, You know what, this is a problem that I’ve been dealing with. And there are millions of people out there that are also dealing with this. And I love helping people with this and I love helping myself with it. And I’m gonna lean into it. And I think this is the transition that you’re talking about that I have gone through in, I just opened it. It’s like you know what, if you Everything is prosperous, and everything is awesome, you definitely don’t need to hang out with me. But if you’re struggling with some of these things, you know and you’re willing to be honest about it. Then come into my world because it’s not that we just talk about scarcity. We talk about how to change our minds. But it helps to have a foundation of like, Yeah, we do all share this, and we’re not embarrassed of it anymore. And we’re okay with the fact that we’re moving through this and that we want something better.
David Ralph [35:16]
Okay, you you go passionate, then I thought, huh, I thought the fire hit within?
Yes. Go on my rant.
Yeah, no, that was brilliant. That was brilliant. And the beauty of this is, you personally do less work. This is the thing that I’ve realised when you get people that really wants you, but are your tribe? Number one, they turn up on time. Number two, they do the work. You know, it’s the bad decision people as we were talking about earlier, where you you’re kind of desperate and you’ve been, oh, I could do with that money. I’ll add them. Yeah, that’s fine. That’s it is a thing of the past, it just becomes more and more easy. And I, you know, that Eckhart Tolly wrote the power of no power of now, I keep on thinking of writing the power of know, that beauty point where you just say no to everyone, because then the ones you do say yes, to grow your business exponentially.
I love that. Yeah, you’d be really good at that.
Because I say no to 99% of people, I really do. And this, you know, I’m gonna be transparent here. This was a big piece of work, but I had to do, because at my core, I want everybody to have the life that I’ve got, at my core, I want people to go out and take it on and challenge themselves. That’s just how I’m sort of driven. And when I had to start saying no to people, I claim to think I went through a bit of a depression because I felt like I was letting people down until I realised that actually I was giving space to the people that deserved me is not trying to spread yourself so thinly, but you just provide crap to everyone is about providing the gold to the few. And you only get that by saying no, to the majority of people that come into your world.
I will totally buy your book
out of it.
Should I call it the power of know how you can limit? Get off social media? Don’t go onto anything like that. Just build very tight relationships with the right people?
Financial Consciousness Expert Leisa Peterson [37:35]
Yes, you are so good at that. I love watching you. And also sometimes I’m like, Oh, do I ask David because I know he’s gonna say no, like, you’re totally comfortable with it. So I think you require people that show up in your world to be more confident about themselves. Yeah. And
David Ralph [37:51]
it’s interesting, actually, because one of the things that I did, and listeners I went through a period of actually having to, and it was this time, I had to close down the doors to everyone. And I just went through everything and I stopped connecting. And I just, I went dark. I really did go dark because I had to get my own personal strength back. I was so exhausted. And after about a year, I got an email from Lisa and he just said, Are you okay? And it reconnected us because I knew, Ben that the bear was something worthwhile. Between us, there was a connection that was worth supporting. And when you’re trying to be with everyone, and respond to everyone, actually, you don’t find the cream, you just get once again, a diluted business, you really do have to lock lock up and say, set boundaries. Basically that was what I’m saying. And then the cream finds its way and I really appreciated that email Lee. So when you just said Are you okay? And I responded back and said something along the lines of Oh, it’s great to hear from you and I I showed you how to do video emailing and things like that, because it was a connection that I realised had fought its way through my power of No.
Unknown Speaker [39:09]
Hmm.
Financial Consciousness Expert Leisa Peterson [39:11]
That’s beautiful. Yeah. Something coming up as you share that is is just also receiving, like all of us can learn about receiving in some area of our lives where we are so busy giving so busy being in service, how can we just take a pause and allow receiving even without any expectation of where it might come from?
David Ralph [39:38]
How do you do that? Then how do you set those boundaries in your business? Because once again, you’re you’re a giver, and givers exhaust themselves.
Financial Consciousness Expert Leisa Peterson [39:50]
I asked for help a lot. That’s how I do it. I don’t wait. I’m very comfortable in asking for help. And that because I think I’d still like moving in my life at a faster pace. And so the minute I notice that I am like grasping or giving too much, I take a pause, and I’m like, Where can I get help here? And that reconnects me to other people to those who are, like you said, you know, there is a deeper connection, there is far more going on, than just Lisa showing up and giving, giving, giving, like, that’s not a satisfying relationship. And I think now, people who hang out with me, they aren’t surprised that there’s many times that they’re going to see me asking for assistance. And mind you, it’s not just self serving assistance, I know that the things I asked for folks are probably going to be very helpful to them, too. And I’m also modelling the importance of asking for help.
David Ralph [40:58]
But how do you know the right people to ask? Because there’s so many people out there. And they all you know, I always say they’re working in Taco Bell on Tuesday, and they never digital marketing agency on Wednesday. And you know, and you go over and you look at their business, and they’ve got no traffic got nothing. But they’ve been on NBC. And they’ve been on the BBC, and they’ve got all these kind of branding everywhere. How do you know that these people are the right people to give you the advice?
Financial Consciousness Expert Leisa Peterson [41:27]
Honestly, I don’t think I do know at first. It’s in the action of asking and being willing to have somebody say no, that I learned.
David Ralph [41:39]
But if they say yes, and then it turns out that it’s rubbish. Is that as good teaching for you as not asking at all? I suppose it is, as I’m saying that I think maybe you take one off and go, Okay, I tried that. And it didn’t work. Let’s move on to the gold.
Financial Consciousness Expert Leisa Peterson [41:56]
Yeah, I think you’re filtering in the responses, too. So sometimes people have a hard time saying no, but they really want to say no, and so then it turns into something else. And then you learn through the experience. And I think too, it’s interesting, because we want to be in harmony with our with our relationships, both ways. And I think that sometimes, you know, we notice when when we show up the way that we’re talking about and I think this is back to you saying no. Sometimes we realise we have relationships that all they do is expect and ask of us constantly. And when we kind of say, wait a minute, I need to take a pause, like I can’t give any more, you know, there’s this neediness feeling to the relationship, then that also has its own way of playing itself out to in the same way as if you know, they say yes, and then we find out it was half hearted.
David Ralph [42:51]
The old cup of virtual coffees used to plague me when I started as people connecting with me saying, Hey, I feel well, businesses are going to be good. Let’s have a virtual coffee. But I don’t get them at all now. And I wonder whether once you say no. Enough, it’s got to be the real super Yes, that comes through to you. You know, you’re almost you bounce off the Trier’s, but the real Michael Jordan’s any bill, will super people find their way through?
Financial Consciousness Expert Leisa Peterson [43:24]
Yeah, totally. And everybody is out there looking for different things, you know, some of us are more fluid. And maybe we’re happy to hop hop on a call just to be in connection with someone. And we don’t want anything from the relationship so much as just being in space with someone. And that sounds really woowoo. But I honestly feel like there are some people I just want to hang out with, and we can be doing nothing together. And it’s meaningful to me. And then there are other people that you connect with. And it’s all about, well, how are we going to help each other? Let’s take action. And I think when we come in tune with the fact that there are going to be different relationships with different people. And we’re okay with that. There’s there that can be really fun to
David Ralph [44:08]
I’ve been watching the last dance the reason I said Michael Jordan, because he’s in my mind at the moment, and I’ve been watching this programme on Netflix, but my son kept on saying you should watch this. You should watch it some odd and not even about basketball. No, it’s brilliant. And I’ve really enjoyed it. And Michael Jordan, who is his basketball player, this legend back in the day, he had this this moment where it was a really big game. And there’s a reason why I’m telling you this. And there was a really big game and the opposing fans basically managed to poison him by delivering him a pizza that he ordered. And he woke up in the middle of night with food poisoning. And the next morning, he got up and he couldn’t walk and he was vomiting. And there was no way he was going to play this game. But he said I’m going to play I’m going to put my suit on and my clothes On and I’m gonna get to the ground, and I’m gonna change into my basketball stuff. And I’m going to play. And you could see that when the game was playing, he was in the zone, he was focused. But as soon as it sort of stopped, he just slumped and sat in the chair. He was ill, you know, and all his fellow players and supporters could see this. And he grew in their estimation, even though he was a lesser version of himself, he allowed his weaknesses to become his strengths. Now, the reason I’m saying that story is when I was watching it, I thought, I don’t know if I would have the strength to play basketball. If I’ve got food poisoning. Could I bring myself fat much into my personal power? Do you have to be on that level? Or can you just be 50%? and still be effective? What do you think, Lisa, in our own personal businesses? Do we have to really be there at that level all the time? Or can we just allow ourselves to dip in and out when the power is not with us?
Financial Consciousness Expert Leisa Peterson [46:10]
I think that we can do this very consciously, or we can do a very unconsciously, but I think it’s happening all the time, you know, whether we know it or not, I guess. So I’m just off of an eight day meditation retreat, where I consciously booked out my schedule to attend a retreat, it was virtual, you know, so I did it my closet meditating in my closet for eight days, that would be an example of saying, I need space, and I am not going to be at my best if I don’t get this space. And many times, there have been, you know, I can think back where I was burning the candle, you know, at both ends, like you mentioned before, and I didn’t call it and then the work that I created, wasn’t as good as a result. And so I think this is back to you ask, what’s financial consciousness, you know, what’s consciousness, it’s like, the more aware we are of how we feel, and the choices that we make in whether or not we’re going to show up to something at our best or not. I think that we get to choose what we’re doing. And, and for me, when I’m not at my best, I try to notice it. And I will even tell my community, hey, I’m really struggling with something right now. You know, I’m here, I’m coaching you. I’m helping. But I’m also dealing with something that you’re probably going to feel one way or another that I’m a little different, because this is weighing on me.
David Ralph [47:39]
There’s what struck me with this, Michael Jordan of being this this moment was the fact that he was actually sacrificing his legacy of being an amazing player by going on to the pitch or the call when he shouldn’t have been there. But actually, he increased his legacy, because he was bold with his choices, and he took the risk and people respected it more.
Financial Consciousness Expert Leisa Peterson [48:06]
Yeah, yeah. So. So I was curious, though. I mean, did he tell people that he had been sick, like did people know
David Ralph [48:14]
everyone knew? Everyone knew, except for the opposing team? And I think it was the Utah Jazz. I sound so knowledgeable with basketball now. But yeah, I think it was a Utah Jazz. And he basically told he’s his coach, he told his team, and he said, I don’t care if I’m just a body on the pitch, I’m going to be on there. And he grew into the game. So they knew he was sick. And it was obvious to the fans. And it was obvious to the sort of journalists as well, but he was sick. And you could have pointed at your finger and said, Yeah, just go home put Netflix on ganda, Dubai, you know, we’re forgive you. But he didn’t. He showed up to such a degree, that as I say, he could have tarnished his legacy. But he didn’t. He grew into that. And there’s very few people that do that. There’s very, very few people and I don’t think I could do that. I think I’d be a Dubai in a Netflix person. give myself a couple of days and get back into it. Mm hmm.
Financial Consciousness Expert Leisa Peterson [49:16]
Yeah, it’s good. It’s impressive.
David Ralph [49:21]
Are you gonna be like Jordan from now on? Are we gonna call you Lisa Jordan.
Unknown Speaker [49:26]
I have a long way to go but maybe we’ll we’ll see check back in a few months.
David Ralph [49:30]
I will I will try to challenge you. So before we bring you to the end of the show, and we put you on the Sermon on the mic, but a third time, this time sending you back nearly 2000 episodes so Episode 505 of Join Up Dots three years ago. What is Lisa Peterson now as in Are you surprisingly competent? Are you working progress? Are you happy with where you are what what’s the real Lisa Peterson?
Financial Consciousness Expert Leisa Peterson [49:58]
The real lead Sir Peter And is way more confident. But also, coming every day with a beginner’s mindset, I think that I’ve learned that I’m okay with where I’m at and where I’m headed. I’m really, really proud of myself about, you know, writing a book and showing up and owning this idea of scarcity. And does that answer your question?
David Ralph [50:26]
It does? And do your friends and family see the change in you?
Financial Consciousness Expert Leisa Peterson [50:33]
I think so. You know, my work is so intermixed, I would say with my family, and with you know, I’m not the boundary queen. And so everything just makes it so yes, people are noticing the changes. And, and also, I think, even as you say that, like my husband’s kind of keeping up with it, because we’ve been together for 33 years, and he’s watching these changes, and, and they’ve been pretty substantial, especially in, you know, publishing the book and having it come out into the world. So, yeah, I think they see it, I don’t know if they always like it. And especially I’m like, I’m a published author, people, you know, that kind of voice that I get every once in a while, and everybody goes, Oh, my gosh, go away. And they make fun of me.
David Ralph [51:21]
Because I, I reflected on the fact that I lost 99.9% of my previous friends, due to my change my personal belief, and the fact that I left them behind. And the fact that I can’t be in their vicinity anymore, because you have to surround yourself with people that can move you forward and not hold you back. And I went through a bit of a morning when I was thinking, because I don’t see anybody anymore. I used to know them. And now I realise there’s a reason why I don’t see them. So it’s a difficult change for friends and family to go through with you, isn’t it when you are driven to become more than you’ve ever been before?
Unknown Speaker [52:06]
Yeah, just so much.
Financial Consciousness Expert Leisa Peterson [52:10]
There’s so much there.
David Ralph [52:13]
Where have you on for Episode Four of Join Up Dots? And you can answer that. But bringing us to the end of the show, this is the part that we call the Sermon on the mind when we’re going to send you back in time to have a one on one with your youngest cell. But this time you don’t get to choose this time, you’re going to go back to the Lisa Peterson of Episode 505. And if you could give her some advice to get her to where you are now today. What would it be what I’m going to play the music and we’re going to find out this is the Sermon on the mic.
We go with the speed of the show the Sermon on the sermon on
Financial Consciousness Expert Leisa Peterson [53:05]
Hmm, how I was so not confident in my ability to write and what I want to tell myself in 2017 is that you may not believe that this book is inside of you, but you do have the power, it’s gonna take a lot more time and a lot more energy than you probably realise to, to pull it together and to believe in yourself. And yet, the possibilities wide open for what you can create and how you can touch people’s lives and just keep on keeping on because this is your life. And this is what you’re here to do.
David Ralph [53:51]
Right stop, keep on keeping on. There is a book for you. That’s that’s the next one. So Lisa, but everybody who is out there listening, what’s the number one best way that they can connect with you.
Financial Consciousness Expert Leisa Peterson [54:04]
The number one best way would be to go to wealth clinic.com. And you could take my chakra and money quiz. You can also learn more about my book, The mindful millionaire, and I’d love to hear from you.
David Ralph [54:18]
And we’ll have all the links in the show notes to make it as easy as possible to connect. Lisa, thank you so much for spending time with us today. joining up those dots. And please come back again, when you’ve got even more dots to join up because I do believe that by joining up the dots and connecting our paths is the best way to build our futures. Lisa Peterson Thank you so much.
Financial Consciousness Expert Leisa Peterson [54:40]
Thank you.
David Ralph [54:43]
So Lisa Peterson financial consciousness to mindful millionaire. So yeah, what we were talking about is that personal belief, when you accept who you are, and what you can bring to the world and it’s a growth it really is a growth. And it’s something that a lot of podcasts don’t really talk about. And a lot of guests don’t talk about when they come on the show. They, you know, they play the Superman card. But we’re all idiots and we’re all geniuses at the same time, it’s just that certain one of us have moved further ahead and made more idiot mistakes, to find the genius and other people are still in the idiot mistakes and negative find the genius. So there’s nothing holding you back other than yourself. And once you tap into that personal belief of Hey, I’m pretty good. I you know, I have got value. I can do things for other people. I can deliver what the world’s waiting for. You really are on your way. But you never get past that personal growth. You keep on having to move through different phases where you think, Oh my god, I’m just an idiot. I need to sort of disappear from the world here. And then you blaze back grip brightly because you think yes, I’m ready to go again. It’s a journey. It’s a journey, people and we’re all here to support you in any state that you’re in at the moment. Connect with us on Join Up Dots, and we will help you move to where you need to be, I promise you. Until next time, thank you to Lisa Peterson and thank you to all you guys out there listening to the show. I’ll see you again. Cheers, bye bye.
Intro [56:23]
David doesn’t want you to become a faded version of the brilliant self you or wants to become. So he’s put together an amazing guide for you called the eight pieces of advice that every successful entrepreneur practices, including the two that changed his life. Head over to Join Up dots.com to download this amazing guide for free and we’ll see you tomorrow on Join Up Dots.
