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Smartphone Marketing Expert Daryl Cygler Joins Us On The Join Up Dots Business Podcast
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Introducing Smartphone Marketing Expert Daryl Cygler
Smartphone Video Marketing founder Daryl Cygler joins us on the Steve Jobs inspired Join Up Dots business podcast.
He is the founder and creator of Smartphone Video Marketing, a video marketing company with a difference.
As he says “Smartphone Video Marketing helps empower SME businesses to create their own video marketing content without the need for video production companies, without the need for expensive film equipment and without filmmaking experience – all through the power of their smartphone.
These are the same principles that I learnt from mobile journalists that produce prime time news stories for global news brands.
And if smartphone video content is good enough for prime-time TV it sure as hell is good enough for a business owner to use in their marketing channels.
How The Dots Joined Up For Daryl
Case and point, I’ve witnessed the overwhelmingly positive impact Smartphone Video Marketing has had on businesses, in particular, for F.E.S. TANKS in Australia.
By implementing my five-step framework, their video marketing has gained over 3.6 million impressions, over 80,000 clicks of lead generation on Facebook and it keeps climbing!
This isn’t rocket science – anyone can do this. All it takes is a little creativity, passion, and a smartphone.
Well for someone like me who doesn’t have a phone at all, this will be a deep dive into marketing strategies that we can all use in our business.
So do we need the latest and greatest smartphones or can the old one nestled at the back of the kitchen drawer?
And of course great marketing isn’t about simply the images, but everything about the emotional connection – so how do we build marketing that works?
Well lets find out as we bring onto the show to start joining up dots with the one and only smartphone marketing expert Daryl Cygler.
Show Highlights
During the show we discussed such weighty subjects with Daryl Cygler such as
Daryl reveals the steps that he took to discover the power of video marketing and why he has never looked back.
We follow the steps that you can take to create your own autocue system to stop rambling through your content.
We talk about bridging the gap between a visitor and a loyal eager customer by being as open as possible.
And lastly we talk about………..
The changing of the seasons that can happen from day to day in your business and what you can do to deal with them.